Standing on the Sun: How the Explosion of Capitalism Abroad Will Change Business Everywhere

图书标准信息

• 作者 Harvard Business Review Press 著
• 出版社 Harvard Business School Press
• 出版时间 2012-02
• ISBN 9781422131688
• 定价 235.00元
• 装帧 精装
• 开本 其他
• 纸张 其他
• 页数 224页
• 正文语种 英语

【内容简介】

ForhalfacenturytheUShassatatthecenteroftheglobaleconomicsystem,andWestern-stylecapitalismhasdominated.Now,it'snosecretthatthecenterofgravityisshifting.Theadvancedeconomiesthatin2000consumed75%oftheworld'soutputwill,by2050,consumejust32%.Meanwhile,theemergingeconomiesoftheworld--Brazil,India,China,andothers--willsurgeforward.Asthesefast-growing,low-incomeeconomiesmature,willtheyadoptthepracticesoftheoldguard?Orwilltheymaketheirownway,andcreatethenextprevailingversionofcapitalism?Whatnewopportunitieswillthatcreateforfirmsaroundtheworld?StandingontheSuntacklesthesequestionswithfreshideasandprovocativeexamples.Basedonfirsthandobservationsofcompaniesdefyingcapitalism'soldrulesyetprospering,theauthorsoutlinenewprinciplesforcommercialsuccess.Amongthem:Theobsessionwithreturnonequitygiveswaytomorebroad-basedmeasurementsofsuccessAdamSmith'sinvisiblehandofthemarketisredeemedbythe"invisiblehandshake"ofcollaborativenetworksBusinessestakeownershipoftheimpactstheynowcall"externalities"ThosewhoneedtounderstandtheemergingshapeofglobalcapitalismwillbenefitfromStandingontheSun.

【作者简介】

ChristopherMeyerisfounderofMonitorTalent,aunitofMonitorGroup,andwritesfrequentlyonbusinessstrategy.AmonghispastbooksisBlur:TheSpeedofChangeintheConnectedEconomy.JuliaKirbyiseditor-at-largeatHarvardBusinessReview.