旅游经济学原理英文版张辉厉新建著王向宁袁笠菱王元歌9787563722张辉、厉新建旅游教育出版社9787563722464
￥ 10.4 八五品
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江西南昌
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作者张辉、厉新建
出版社旅游教育出版社
ISBN9787563722464
出版时间2011-11
装帧平装
货号9787563722464
上书时间2024-11-25
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Chapter 1 Objects of Tourism Economics Research
Section 1 Formation of Tourism Economics
Section 2 Study Objects.of Tourism Economics
Section 3 Research Method and Scope
Chapter 2 Tourism and Tourism Economy
Section 1 Tourism Phenomena
Section 2 Basic Pattern of World Tourism Development
Section 3 Primary Nature of Tourism Economy
Section 4 General Types of Tourism Activities
Chapter 3 Tourism Destination and Tourism Supply
Section 1 Tourism Resource and Tourism Attraction
Section 2 The Formation of Tourism Destination
Section 3 Supply Capacity of Tourism Destination
Section 4 Location and Capacity of Tourism Destination
Section 5 Short-term Economic Fluctuations in Tourism Destinations
Chapter 4 Tourism Demand and Tourist Source Place
Section 1 Theoretical Study on Tourism Demand
Section 2 Time Element to Tourism Demand
Section 3 Principle of Tourism Demand
Section 4 Policy-making of Tourism Consumption
~ Section 5 Measurement Indexes of Tourism Demand
Section 6 Tourism Traveler Source
Chapter 5 Tourism Junctions
Section 1 Transportation and Tourism
Section 2 Tourist Organization
Section 3 Contractual Relationship in Tourism
Chapter 6 Tourism Industry
Section 1 The Formation of Tourism Industry
Section 2 Tourism Economic Development Model
Section 3 Tourism Industry Development Strategy
Section 4 The Structure of Tourism Industry
Chapter 7 Market Structure and Market Behavior of Tourism Industry
Section 1 Market Structure of Travel Agency Industry
Section 2 Market Structure of Hotel Industry
Section 3 Market Behavior of Tourism Enterprises
Chapter 8 Integrated Operation of Tourism Enterprises
Section l Reasons for Vertical Integration of Tourism Enterprises
Section 2 The Forms of Vertical Integration of Tourism Enterprises
Section 3 The Transverse Integration of Tourism Enterprises
Chapter 9 Transnational Operation of Tourism Enterprises
Section 1 Theoretical Analysis of Tourism Enterprises' Transnational Operation
Section 2 Transnational Operation and Internationalization of Tourism Activity
Section 3 Globalization of Tourism Economy
Chapter 10 Government and Market in the Tourism Industry's Growth
Section 1 Drawbacks of the Market
Section 2 Government Intervention and Market Failure
Section 3 Tourism Regulation
Section 4 Tourism Industry Management
Section 5 Tourism Industrial Policy
Chapter 11 The Effects and Benefits of Tourism Economy
Section 1 The Qualitative Analysis of the Tourism Economy's Effects
Section 2 Tourism Multipliers and Tourism Satellite Account
Section 3 China's Research on the Measurement of the Tourism Economy's Impact
Section 4 Concept and Measurement of the Benefits of Tourism Economy
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