Corps Business

图书标准信息

• 作者 David H. Freedman 著
• 出版社 HarperCollins
• 出版时间 2000-01
• ISBN 9780066619781
• 定价 242.80元
• 装帧 精装
• 开本 其他
• 纸张 其他
• 页数 240页
• 正文语种 英语

【内容简介】

What'sthebest-runenterpriseintheworld?ItjustmaybetheMarineCorps.Farfrombeingthehidebound,autocraticentitythatmostpeopleimagine,theCorpshascreatedastunninglynimble,almostfreewheelinglyadaptiveorganization.Theresult:Thoughoftenfacedwithextraordinarilydynamicandcomplexchallenges,theMarinesgetthejobdoneeverytime.Theirsecret?Don'tthinkbootcamp.Instead,theMarineshaverefinedawide-rangingsystemofmanagementpracticesthathaveundergonecontinuousevolutionunderthemostdemandingconditionsconceivable.Armedwiththesestraightforwardprinciples,anyorganizationcanachievethehigh-impactresponsivenessdemandedbytoday'sultra-competitive,fast-changingbusinessenvironments.InCorpsBusiness,authorDavidH.Freedmanbringstheseprinciples--andtheirapplicationtothebusinessworld--tolightinclear,fascinatingform.Freedmanbringsyoualongtoobserve,firsthandthehigh-speedMarineenvironment,whereyou'lltakepartinurbancombatpracticemaneuvers,sitinonmissionplanningsessions,spendtimeona"floatinginvasionparty,"andparticipateinalive-firecombatexercise.Alongtheway,you'lltapthewisdomofscoresofMarinesfromthree-stargeneralstogrunts.Herearesomeexamples:Managingbyend-state--Tellpeoplewhatneedstobeaccomplishedandwhy,andleavethedetailstothem.The70-percentsolution--It'sbettertodecidequicklyonanimperfectplanthantospendtimeconsideringeveryangleandrolloutaperfectplanwhenit'stoolate.Authorityondemand--Whileretainingastrongmanagementpyramid,encouragepeopleevenatthelowestlevelstomakeanyandalldecisionsnecessarytoaccomplishthemissionwhenmanagementguidanceisn'tathand.Anyonefacingentrenchedorpredatorycompetitors,shorttimeframes,chaoticmarkets,andobstaclesineverydirection,hasasimplechoice:Learntomovefast,changeonthefly,andinspireemployees--ordie.TheMarinesareheretohelp.WithaforewordbyGen.CharlesC.Krulak,Thirty-firstCommandantoftheUnitedStatesMarineCorps.

【作者简介】

DavidH.Freedmanisajournalistspecializinginbusinessandtechnology.HeisasenioreditoratForbesASAP,andhisworkhasappearedinInc.,theAtlanticMonthly,theNewYorkTimes,Wired,Science,andtheHarvardBusinessReview.Heistheauthoroftwocriticallyacclaimedbooksonartificialintelligenceand(withCharlesC.Mann)oncomputerhacking.