商务英语函电(全国职业院校国际贸易专业新形态教材)/国际经济与贸易系列 中国人民大学出版社 9787300285184 王俊
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作者王俊
出版社中国人民大学出版社
ISBN9787300285184
出版时间2020-10
装帧平装
开本16开
定价36元
货号30985689
上书时间2024-04-21
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目录
PART ONE LAYOUT OF BUSINESS LETTERS
PART TWO BUSINESS NEGOTIATION
Module Ⅰ Establishment of Business Relations
Project Establishment of Business Relations
Task 1 A Letter from Exporter
Task 2 A Letter from Importer
Task 3 An Invitation Letter
Module Ⅱ Enquiry,Offer,Counter-offer & Acceptance
Project 1 Enquiry
Task 1 A General Enquiry
Task 2 A Specific Enquiry
Project 2 Offer
Task 1 A Firm Offer
Task 2 A Non-firm Offer
Project 3 Counter-offer
Task 1 A Counter-offer on Price
Task 2 A Recounter-offer on Price
Task 3 A Counter-offer on Payment
Task 4 A Recounter-offer on Payment
Task 5 A Counter-offer on Shipment
Project 4 Acceptance
Task 1 Acceptance of a Counter-offer
Task 2 Acceptance with Condition
Task 3 Declining a Counter-offer
Module Ⅲ Conclusion of Business
Project 1 Order
Task 1 A First Order
Task 2 A Repeat Order
Task 3 Order Confirmation
Project 2 Contract
Task 1 Sending Sales Contract
Task 2 Countersignature
PART THREE EXECUTION OF CONTRACT
Module Ⅰ Payment
Project 1 Urging Payment
Task 1 Urging Payment of Deposit
Task 2 Urging Payment of Proceeds
Project 2 L/C Establishment & Amendment
Task 1 L/C Establishment
Task 2 A Specimen L/C
Task 3 Asking for L/C Amendment
Task 4 Asking for L/C Extension
Module Ⅱ Packing & Shipment
Project 1 Packing & Marking
Task 1 Packing
Task 2 Shipping Marks
Project 2 Shipment
Task 1 Urging Shipment
Task 2 Asking for Partial Shipment
Task 3 Alteration in Shipping Arrangement
内容摘要
本书以行业、企业对职业能力的需要为出发点，以培养学习者应具备的实际操作能力为目标，以进出口交易为基础，着力强化学习者实际动手能力的培养，编写内容涵盖建立业务关系、交易磋商、交易履行等各个环节，全方位、多角度层层深入，将专业知识融会贯通，使学习者在仿真国际贸易环境里，学会开展交易谈判、
订立并履行合同等，有效地将知识系统化、专业化，学会在不同的业务背景下灵活运用专业知识和语言知识，提高解决问题和处理问题的综合能力，为职业院校在校生、企业员工和社会公众等更加全面、系统、规范地掌握专业知识，获取职业技能和相关职业资格证书，以及企业提升人力资源水平提供有力支撑。
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