New Retail rasshied din

200 九品

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北京昌平

认证卖家担保交易快速发货售后保障

作者Barry、Joel R. Evans 著

出版社Prentice Hall

出版时间2009-08

装帧精装

上书时间2024-05-10

已实名进店收藏店铺

【内容简介】: The text that helps readers thrive in today's retailing industry.

An Overview of Strategic Retail Management; Situation Analysis; Targeting Customers and Gathering Information; Choosing a Store Location; Managing a Retail Business; Merchandise Management and Pricing; Communicating with the Customer; Putting it all Together

For readers that want to incorporate a pre-defined and well-integrated strategy into their retail experience. This text also offers plenty of career advice and information for those seeking to expand their opportunities.

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