21世纪国际经济与贸易学专业新编教程：外贸英语函电

图书标准信息

• 作者 易露霞、王娜娜、陈原 编
• 出版社 清华大学出版社
• 出版时间 2008-08
• 版次 1
• ISBN 9787302181361
• 定价 32.00元
• 装帧 平装
• 开本 16开
• 纸张 胶版纸
• 页数 330页
• 字数 478千字
• 正文语种 英语

【内容简介】

本书系统地介绍了外贸业务英语中常用文体写作的基本知识，包括各类商务信函、传真、电子邮件的格式、拟写方法和技巧，并按照外贸业务磋商过程中各个环节的顺序附有往来函电的大量例文和案例，提供了大量常用语句。本书还介绍了电子商务的基础知识和对外经济贸易中的常用文体，如意向书、协议、合同、招标通知书、投标书、中标通知书及广告等的格式、拟写方法及语言文字的应用，此外，还列举了外贸业务实践中常用的一些单据和单证实例。
本书共分18个单元，包括外贸英语书信的格式及写作原则、外贸业务关系的建立、询价与回复、报盘与还盘、促销、订购与确认、包装、运输、付款方式、保险、代理、投诉与处理、电传与传真、英文合同、贸易形式、商务社交信函等。
本书适用于国际贸易、市场营销、电子商务、经贸英语、企业管理和人力资源管理等经济管理类专业的学生，同时也适用于从事或准备从事外贸工作的其他专业人员。

【目录】

Contents
ChapterOneBasicKnowledgeofBusinessLetterWriting
SectionOneIntroductionofBusinessLetterWriting
SectionTwoLayoutofaBusinessLetter
SectionThreeStructureofBusinessLetter
SectionFourAddressingEnvelopes
SectionFiveGoodWritingPrinciples
SectionSixSomeRulesofGoodWriting
SectionSevenNotes
SectionEightUsefulSentences
SectionNineExercises

ChapterTwoEstablishingBusinessRelations
SectionOneIntroduction
SectionTwoSpecimenLetters
SectionThreeUsefulWords&Expressions
SectionFourUsefulSentences
SectionFiveExercises

ChapterThreeEnquiries
SectionOneIntroduction
SectionTwoSpecimenLetters
SectionThreeUsefulWords&Expressions
SectionFourUsefulSentences
SectionFiveExercises

ChapterFourOffersandQuotations
SectionOneIntroduction
SectionTwoSpecimenLetters
SectionThreeUsefulWords&Expressions
SectionFourUsefulSentences
SectionFiveExercises

ChapterFiveCounter-offers
SectionOneIntroduction
SectionTwoSpecimenLetters
SectionThreeUsefulWords&Expressions
SectionFourUsefulSentences
SectionFiveExercises

ChapterSixConclusionofBusiness
SectionOneIntroduction
SectionTwoSpecimenLetters
SectionThreeUsefulWords&Expressions
SectionFourUsefulSentences
SectionFiveExercises

ChapterSevenTermsofPayment
SectionOneIntroduction
SectionTwoSpecimenLetters
SectionThreeUsefulWords&Expressions
SectionFourUsefulSentences
SectionFiveExercises

ChapterEightEstablishmentofL/CandAmendment
SectionOneIntroduction
SectionTwoSpecimenLetters
SectionThreeUsefulWords&Expressions
SectionFourUsefulSentences
SectionFiveExercises

ChapterNinePacking
SectionOneIntroduction
SectionTwoSpecimenLetters
SectionThreeUsefulWords&Expressions
SectionFourUsefulSentences
SectionFiveExercises

ChapterTenShippingMarksandShipment
SectionOneIntroduction
SectionTwoSpecimenLetters
SectionThreeUsefulWords&Expressions
SectionFourUsefulSentences
SectionFiveExercises

ChapterElevenInsurance
SectionOneIntroduction
SectionTwoSpecimenLetters
SectionThreeUsefulWords&Expressions
SectionFourUsefulSentences
SectionFiveExercises

ChapterTwelveComplaintsandClaims
SectionOneIntroduction
SectionTwoSpecimenLetters
SectionThreeUsefulWords&Expressions
SectionFourUsefulSentences
SectionFiveExercises

ChapterThirteenAgency
SectionOneIntroduction
SectionTwoSpecimenLetters
SectionThreeUsefulWords&Expressions
SectionFourUsefulSentences
SectionFiveExercises

ChapterFourteenTradeForms
SectionOneIntroduction
SectionTwoSpecimenLetters
SectionThreeUsefulWords&Expressions
SectionFourUsefulSentences
SectionFiveExercises

ChapterFifteenJob-ApplicationWritinginEnglish
SectiononeIntroduction
SectionTwoCoverLetter
SectionThreeSpecimenLettersofApplicationLetter
SectionFourUsefulWords&Expressions
SectionFiveUsefulSentences
SectionSixExercise

ChapterSixteenInternationalBusinessContracts
SectionOneBasicConceptofContract
SectionTwoMainFeaturesofInternationalBusinessContract
SectionThreeCategoriesofInternationalBusinessContract
SectionFourLanguageFeaturesintheContracts
SectionFiveSampleContracts
SectionSixUsefulWords&Expressions
SectionSevenUsefulSentences
SectionEightExercises

ChapterSeventeenTelex，FaxandE-mail
SectionOneTelex
SectionTwoBusinessFax
SectionThreeE-mail
SectionfourUsefulWords&Expressions
SectionFiveUsefulSentences
SectionSixExercise

ChapterEighteenOtherLetterWriting
SectionOneInvitation
SectionTwoIntroduction
SectionThreeLettersofAppointment
SectionFourLettersofThanks
SectionFiveLettersofCongratulations
SectionSixLettersofReservation
SectionSevenNoticeandAnnouncement
SectionEightInerofficeMenos
SectionNineBusinessReports
SectionTenAgendaandResolutions
SecitonElevenLetterofNotes
SecitontwelveExercises
Appendix1国家和地区分类术语
Appendix2重要传统节庆
参考文献