• 旅游英语教程
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旅游英语教程

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作者修月祯 编

出版社清华大学出版社

出版时间2010-03

版次1

装帧平装

货号A3

上书时间2024-12-29

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图书标准信息
  • 作者 修月祯 编
  • 出版社 清华大学出版社
  • 出版时间 2010-03
  • 版次 1
  • ISBN 9787302220862
  • 定价 38.00元
  • 装帧 平装
  • 开本 16开
  • 纸张 胶版纸
  • 页数 337页
  • 字数 531千字
  • 正文语种 英语,简体中文
  • 丛书 北京高等教育精品教材·教改工程配套教材(清华版)·高等院校旅游与饭店管理专业规划教材
【内容简介】
《旅游英语教程》以旅游导论为框架,同时拓展旅游业知识,目的是使读者对旅游知识有一个较全面的了解,同时关注旅游业发展的新趋势,包括红色旅游、乡村旅游、会展业、环境保护和文化遗产保护等内容。在语言技能训练方面,每个单元都涵盖听、说、读、写、译技能的全面训练,提供真实的语言环境,更利于读者掌握实用技巧。《旅游英语教程》系统性强,内容新,具有较强的实用性、趣味性和时效性。
《旅游英语教程》适用于有一定英语基础的学习者,如英语专业、旅游类专业的本科生,也适用于旅游类高职高年级的学生。
【作者简介】



【目录】
Unit1TourismIndustryandTourists..
PartⅠListeningandSpeakingPassage1TheRiseofOutboundTravelersfromMainlandChina
Passage2Definitions
DialogTheScrappingofOneoftheCountrysThree"GoldenWeek"Holidays
PartⅡReading
TextATourism
TextBUNWTOSeesaPromisingFutureforRuralTourismDevelopmentinChina
Exercises
PartⅢAppliedWriting
WritingaBusinessLetter
Exercises
PartⅣSupplementaryReading
TourismStillanEconomic"Pillar".

Unit2Transportation
PartⅠListeningandSpeaking
Passage1Announcements
Passage2TourisminTibet
DialogBookingaPlaneTicket
PartⅡReading
TextATransportation
TextBChinaSouthernAirlinesOpensAirLinkwithMyanmar
Exercises
PartⅢAppliedWriting
WritingaMemorandum
Exercises
PartⅣSupplementaryReading
Sun,SeaandSandinSaipan

Unit3HotelAccommodation
PartⅠListeningandSpeaking
Passage1ReservationforAccommodation
Passage2TheUseofFunctionRooms
DialogCheck-inProcedure
PartⅡReading
TextAHotelAccommodation
TextBRoomTypesandArrival/DeparturePattern
Exercises
PartⅢAppliedWritingOrientationPlanning
Exercises
PartⅣSupplementaryReading
TheManagementofCommercial
Accommodation

Unit4HotelManagement
PartⅠListeningandSpeakingPassage1FactsaboutYourHotel
Passage2RestaurantPositioning
DialogCareerDevelopment
PartⅡReading
TextAManagingHotelProductivityandControllingLaborCosts
TextBFoodandBeverageManagement
Exercises
PartⅢAppliedWritingMemo——DelegatingtheTask
Exercises
PartⅣSupplementaryReading
ManagingChange

Unit5TravelAgents
PartⅠListeningandSpeaking
Passage1WhatIsaTour?
Passage2WorldTravel
DialogTerminal3atBeijingAirportinUseThisMarch
PartⅡReading
TextAPackageTours
TextBChinaInternationalTravelService
Exercises
PartⅢAppliedWriting
WritingaLetterofRequest
Exercises
PartⅣSupplementaryReading
UNChiefFullofPraiseforBeijing

Unit6TourGuides
PartⅠListeningandSpeaking
Passage1EscortedTours
Passage2PreparationbeforeTakingaTourDialogTalkingabouttheItinerary
PartⅡReading
TextABeingaGoodTourGuide
TextBDistinctIndividuals
Exercises
PartⅢAppliedWriting
WritingaResponsetotheComplaint
Exercises
PartⅣSupplementaryReading
CheckedBaggageLosses

Unit7SpecialInterestTours
PartⅠListeningandSpeaking
Passage1Special-InterestGroupTravel
Passage2AdventureToursDialogHoliday-Making:HardtoMakeaDecision
PartⅡReading
TextARuralTourism
TextBRedTourism
Exercises
PartⅢAppliedWriting
WritingaLetterofApology
Exercises
PartⅣSupplementaryReading
ThePotentialforPromotingRuralTourisminChina

Unit8Promotion
PartⅠListeningandSpeaking
Passage1ExhibitionPromotion
Passage2Promotion
DialogTangjiaheNaturalReserve
PartⅡReading
TextACreatingaMarketingPlan——DesignaRoadMaptoGuideYourMarketing
Campaign
TextBE-mailMarketing
Exercises
PartⅢAppliedWriting
WritingaDirectMailLetter
Exercises
PartⅣSupplementaryReading
FiveExtraordinaryOnlinePromotion
SecretstoSky-rocketYour
Sales

Unit9MICETourism
PartⅠListeningandSpeaking
Passage1OverseasPostersExhibitionLaunched
Passage2MICETourism——GuangzhouGivesTop
PrioritytoDevelopingLocalTourismDialogWorldExpo2010ShanghaiChina
PartⅡReading
TextATheGrowthoftheConventionIndustry
TextBMICEIndustryBecomesNewDevelopmentTrendinVietNamsTourism
Exercises
PartⅢAppliedWriting
WritingaLetterofInvitation
Exercises
PartⅣSupplementaryReadingSingaporeStrengthensMICEStatus

Unit10TheSocialandCulturalImpactofTourism
PartⅠListeningandSpeaking
Passage1TheCulturalImpactofTourism
Passage2TourismsEffectonLocalCultureDialogTheSocio-CulturaiImpactofTourism——ANewPerspective
PartⅡReading
TextASocialandCulturalImpactsofTourism
TextBTourismsSocioeconomic
ImpactControlMeasures
Exercises
PartⅢAppliedWriting
WritingaLetterofReplytoanInvitation
Exercises
PartⅣSupplementaryReading
"Car-Free"Day

Unit11Ecotourism
PartⅠListeningandSpeaking
Passage1Ecotourism
Passage2EnvironmentalProtection.
DialogOzoneLayer
PartⅡReading
TextATourismWillContributetoSolutionsforGlobalClimateChangeandPovertyChallenges
TextB2004NobelPeacePrize
Laureate,ProfessorWangariMaathai
Exercises
PartⅢAppliedWriting
WritinganAnnouncement
Exercises
PartⅣSupplementaryReading
PaulsonImpressedbyGreenEfforts

Unit12ConservationofCulturalHeritage
PartⅠListeningandSpeaking
Passage1MichiganAlliancefortheConservationofCulturalHeritage
Passage2ConferenceofConserving
MichigansCulturalHeritageinthe21stCenturyDialogTheBeijingCulturalHeritageProtectionCenter
PartⅡReading
TextACulturalHeritageConservationinMunicipalPlanning
TextBProtectionoftheGreatWall
Exercises
PartⅢAppliedWriting
WritingaMemorandum
Exercises
PartⅣSupplementaryReading
ProtectingtheCulturalHeritageSitesofthe20thCentury

Unit13TourismOrganizations
PartⅠListeningandSpeaking
Passage1PATATravelMart2007OpensinBaliIndonesia
Passage2WorldTourismDay
DialogTheChineseOlympicCommittee
PartⅡReading
TextAWorldTourismOrganization
TextB2007PressReleases:PATAsCEOChallenge2008ConfrontsClimateChange
Exercises
PartⅢAppliedWriting
WritingaLetterofCongratulation
Exercises
PartⅣSupplementaryReading2008BeijingOlympicsTourismPromotioninTaiwan

Unit14Sightseeing(1)
PartⅠListeningandSpeaking
Passage1MountTai——SymboloftheChineseSpirit
Passage2Huangshan
DialogNewSubwaysOpenfortheOlympics
PartⅡReading
TextAMountTai——SymboloftheChineseSpirit
TextBGuilin
Exercises
PartⅢAppliedWriting
WritingaResume
Exercises
PartⅣSupplementaryReadingUSToursNowOpentoChineseGroups

Unit15Sightseeing(2)
PartⅠListeningandSpeaking
Passage1Kunming
Passage2ChineseFansDialogTheWorkingHoursinBeijingWillChangefortheNextTwoMonths
PartⅡReading
TextAShilin
TextBXian
Exercises
PartⅢAppliedWriting
WritingApplicationLetters
Exercises
PartⅣSupplementaryReading
FirstGrouptoUS
Keys
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