商务英语综合教程(附光盘2新时代商务英语专业系列教材) 9787562498964
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作者编者:李海峰|总主编:翁凤翔//郭桂杭
出版社重庆大学
ISBN9787562498964
出版时间2017-03
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开本其他
定价45元
货号3832282
上书时间2024-03-03
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目录
Unit 1 Basic Economics
Part I Lead-in Activities
Part II Intensive Reading
Text A Basic Economic Concepts
Part III Supplementary Reading
Text B The Confused Economy: Is the Business Cycle Dying?
Unit 2 Oil and Economy
Part I Lead-in Activities
Part II Intensive Reading
Text A Journey to the Center of the Earth
Part III Supplementary Reading
Text B Endless Oil
Unit 3 Big Data
Part I Lead-in Activities
Part II Intensive Reading
Text A A Trillion Points of Data
Part III Supplementary Reading
Text B The Next Internet Boom: Dot-Gov Startups
Unit 4 Tax and Expenditure
Part I Lead-in Activities
Part II Intensive Reading
Text A Tax, Tax, Spend, Spend
Part III Supplementary Reading
Text B Barack Obama Gives Way to Republicans over Bush Tax Cuts
Unit 5 Stock Exchange
Part I Lead-in Activities
Part II Intensive Reading
Text A Speculators and Markets
Part Ill Supplementary Reading
Text B The Market for Foreign Exchange
Unit 6 Securities Supervision
Part I Lead-in Activities
Part II Intensive Reading
Text A Living by Uncle Sam's Rules
Part III Supplementary Reading
Text B Shares Drop on IPO Wave, Lackluster Data
Unit 7 War and Economy
Part I Lead-in Activities
Part II Intensive Reading
Text A The Waiting Game
Part III Supplementary Reading
Text B Power Up
Unit 8 Economic Bloc
Part I Lead-in Activities
Part II Intensive Reading
Text A The Impact of Brexit on the British Pound & UK Economy
Part III Supplementary Reading
Text B The Eurozone in Crisis
Unit 9 Luxury
Part I Lead-in Activities
Part II Intensive Reading
Text A The Return of Luxury
Part III Supplementary Reading
Text B Time, Lost and Found
Unit 10 Online Shopping
Part I Lead-in Activities
Part II Intensive Reading
Text A Arts and Crafts Find New Life Online
Part III Supplementary Reading
Text B Music for Free, and It's Legal
Unit 11 Brand Image and Marketing
Part I Lead-in Activities
Part II Intensive Reading
Text A Marriott Hip? Well, It's Trying
Part III Supplementary Reading
Text B Saving Saab
Unit 12 Recruitment of Talents
Part I Lead-in Activities
Part II Intensive Reading
Text A Stealing Managers from the Big Boys
Part III Supplementary Reading
Text B The Disposable Worker
内容摘要
李海峰主编的《商务英语综合教程2》共12个单元，涉及经济学基础、石油与经济、大数据、税收政策、股市、证券市场监督、战争与经济、经济共同体、奢侈品、网购、品牌形象、人才招聘等与经济和商务紧密联系的内容。每单元都由导入性练习、课文A、词汇表、注释、练习和课文B组成。课文A主要选自英语国家的重要刊物；词汇表列出了课文中出现的商务术语和重要词汇；注释侧重于相关背景知识的介绍和较难概念与术语的解释；练习则紧紧围绕课文的重点和难点进行设计，包括对课文的理解和对重要词汇、术语的基本运用，形式丰富多样，能较好地检测和巩固所学知识。课文B是延伸阅读，是学生自主学习的好材料。
本教材适合商务英语专业或英语专业（商务方向）大一学生使用，也可作为英语爱好者和从事国际商贸活动人士的参考教材。
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