演讲与口才实训教程(普通高等院校本科素质教育系列教材)9787302594635
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出版社清华大学出版社有限公司
ISBN9787302594635
出版时间2021-11
装帧平装
开本16开
定价62元
货号11359569
上书时间2024-11-12
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作者简介
王洋：西南交通大学教师、副研究员，性别：男、年龄：39、专业：传媒播音、学历：中国传媒大学硕士研究生，研究领域：传媒播音，讲授《节目主持人概论》、《播音发声学基础》、《非线性编辑》等多门课程。国家级普通话测试员、长期从事语言表达及声音训练课程的教学工作，教学经验丰富、承担电视编导播音主持专业方面的科研和教学任务，先后在哈尔滨人民广播电台、秦皇岛广播电台兼职节目主持工作，获得国家级奖项。研究成果：主编《语言表达技巧与声音训练》、《演讲与口才训练》，参编《广告文案》、《广告学概论》(清华大学出版社)，在国家级及省级刊物公开发表多篇论文。
目录
目 录
第一章 绪论···············································································001
第一节 演讲知识概说 ·····································································001
第二节 口才基本知识概说 ·······························································011
第三节 演讲与口才的关系 ·······························································015
第二章 演讲者的素质修养 ····························································019
第一节 演讲者心理素质的培养 ·························································019
第二节 演讲者思想道德与文化素质的培养 ··········································025
第三章 演讲语言发声训练 ····························································033
第一节 普通话概说 ········································································034
第二节 普通话的声母发音 ·······························································035
第三节 普通话的韵母发音 ·······························································037
第四节 普通话的声调 ·····································································040
第五节 语调训练 ···········································································041
第四章 态势语言训练 ··································································051
第一节 形体语言的运用 ··································································052
第二节 手势动作 ···········································································053
第三节 表情语的应用 ·····································································057
第四节 空间和距离 ········································································060
第五章 命题演讲训练 ··································································067
第一节 命题演讲概说 ·····································································067
第二节 演讲稿的撰写 ·····································································073
_x00C_
VIII
演讲与口才实训教程
第六章 即兴演讲训练 ··································································099
第一节 即兴演讲概说 ·····································································099
第二节 即兴演讲技巧 ·····································································103
第七章 社交口才训练 ···································································116
第一节 社交口才概说 ·····································································116
第二节 拜访、接待和电话沟通的语言艺术 ··········································119
第三节 交谈的语言艺术 ··································································124
第四节 赞美与批评的语言艺术 ·························································129
第五节 劝慰与道歉的语言艺术 ·························································133
第六节 拒绝与应对的语言艺术 ·························································137
第八章 求职口才训练 ··································································143
第一节 求职口才概述 ·····································································143
第二节 介绍的语言艺术 ··································································146
第三节 面试的语言艺术 ··································································151
附录1 教育部 国家语言文字工作委员会关于印发《普通话水平测试大纲》
的通知············································································174
附录2 教育部 国家语言文字工作委员会关于印发《国家通用语言文字普及
攻坚工程实施方案》的通知 ················································179
参考文献·····················································································184
内容摘要
本书严格按照教育部关于“加强国民素质教育”的要求，结合大学生演讲与口才训练，系统介绍了以下内容：演讲者素质修养、有声语言、态势语言、命题演讲、即兴演讲、社交口才、求职口才。本书还通过系列的拓展训练，帮助读者在掌握基本理论的同时提高实际应用能力。本书力求严谨，注重与时俱进，具有知识系统、内容丰富、贴近实际、实操性强等特点，因此既可以作为普通高等院校及各类职业院校学生演讲与口才训练的优选教材，也可以用于演艺、电商网络等企业员工培训，并可以为从事文化创意创业的大学生提供推荐的学习指导。
主编推荐
本书提供课件等配套教学资源
精彩内容
本书严格按照教育部关于“加强国民素质教育”的要求，结合大学生演讲与口才训练，系统介绍了以下内容：演讲者素质修养、有声语言、态势语言、命题演讲、即兴演讲、社交口才、求职口才。本书还通过系列的拓展训练，帮助读者在掌握基本理论的同时提高实际应用能力。
本书力求严谨，注重与时俱进，具有知识系统、内容丰富、贴近实际、实操性强等特点，因此既可以作为普通高等院校及各类职业院校学生演讲与口才训练的首选教材，也可以用于演艺、电商网络等企业员工培训，并可以为从事文化创意创业的大学生提供必备的学习指导。
媒体评论
本书提供课件等配套教学资源通俗易懂， 操作性强。
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