The Irresistible Offer: How to Sell Your Product or Service in 3 Seconds or Less

图书标准信息

• 作者 Mark Joyner 著
• 出版社 Wiley
• 出版时间 2005-08
• 版次 1
• ISBN 9780471738947
• 定价 185.10元
• 装帧 精装
• 开本 其他
• 纸张 胶版纸
• 页数 240页
• 正文语种 英语

【内容简介】

Yourcustomersaregoingtogiveyouthreesecondstomakethesale.Doyouknowwhattosayinthosethreeseconds?Themarketingmethodsofthepastarelosingeffectivenessasconsumersaregettingsmarterandsmarterandhavelessandlesstime.Whatisneededisanewwayofdoingbusiness–amethodthatissimultaneouslysociallyresponsibleandfarmoreeffectivethan"old"marketing.ThisnewwayisTheIrresistibleOffer."TheIrresistibleOfferisthemissinglinkinmanymarketingbooks."—JoeSugarman,Chairman,BluBlockerCorporation"TheIrresistibleOfferrevealssecretafterprovensecretguaranteedtopumpfreshpowerintoyoursalesprocess."—JohnDuCane,CEO,DragonDoorPublications,Inc."Astheworld′sfastestreader(GuinnessBookcertified)I′vereadjustabouteverybusinessandmarketingbookinexistence.TheIrresistibleOfferbyMarkJoyneris,byfar,theeasiestandmostpowerful.Ifyouwanttomakeaprofitablebusiness(anybusinesssmallorlarge),TheIrresistibleOffershouldbeyourstartingpoint."—HowardBerg,"TheWorld′sFastestReader""I′vereadeverybookonmarketingprintedinthelast150years.Thisisthefirstbreakthroughinoverfiftyyears."—Dr.JoeVitale,authorofTheAttractorFactor"IfIhadtochooseonemodernmarketinggeniustolearnfrom,itwouldbeMarkJoyner.TheIrresistibleOfferbelongsinthehandsofeveryonewantingtowildlysucceedinbusiness."—RandyGilbert,a.k.a."Dr.Proactive"hostofTheInsideSuccessShow

【作者简介】

MARKJOYNERisaleadingauthorityonInternetmarketingandNewMarketing.TheformerCEOofAesopMarketingCorporation,hehaspioneeredmanyofthebiggesttrendsontheInternettoday.

【目录】

Preface.Acknowledgements.AuthorBiography.Introduction:?ThreeSeconds).Chapter1.燭heMagicWindow.?Chapter2.燭heCoreImperativeofBusiness.Chapter3.燭heBig燜ourQuestions.Chapter4.燱hatisTheIrresistibleOffer?Chapter5.燱hatisNotTheIrresistibleOffer?Chapter6.燛lementsofTheIrresistibleOffer.?Chapter7.燭heGreatFormula.Chapter8.燨fferIntensifiers.Chapter9.燭heOfferContinuum.Chapter10.燭heGreatOffersinHistory.Chapter11.燱ordofMouthfromFlamingLips.AppendixA:SellingYourselfin燭hreeSecondsorLess.AppendixB:ANotetoSalesmen.?Glossary.Index.