李书福的偏执智慧张明转　著陈雅莉　译五洲传播出版社9787508526768

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作者张明转著；陈雅莉译

出版社五洲传播出版社

出版时间2013-11

版次1

装帧平装

货号9787508526768

上书时间2024-12-21

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【内容简介】: 　　Everywell-knownentrepreneurhashis/herownsecretofsuccess.LiShufu'ssecretishisspiritofadventureasaboldthinkeranddoer，whichhasgainedhimasecurefootholdinthefieldofautoproduction.Fromhisstartinbusinesswith120yuan，hisfirstbucketofgoldgotfrommakingrefrigerators，hisfailureinrealestateinHainan，tohisdelvingintoautomakingtofoundGeelyGroup，LiShufuhascreatedamythofgrassrootselfmadesuccess.In2009，LiShufuandhisGeelyagainbecamethefocusofworldattentionwithGeely'ssuccessfulpurchaseofVolvo.
【目录】: PartⅠAResolutePioneer-ADreamerofAutoProduction
CHAPTER1Perseverance-WithHisDreamofManufacturingCars
CHAPTER2ALongTrudge-ARecordofConquests,
1.Thehammered-outcars
2.Marketsopenedupwithpricewar
3.Conquestsalloverthenation
CHAPTER3BecomingaPowerfulGiantWasNotaFantasy

PartⅡAStubbornManager-EffectiveManagementIstheBest
CHAPTER4"HumanizedManagement,MilitarizedImplementation"-Geely'sInternalManagement
CHAPTER5NotOnlyPriceWars-Geety'sBrandManagement
CHAPTER6TalentsAttracted,ChancesGiven-Geely'sTalentsManagement
1."Makethreecallsatthedwellingofawiseman"
2.Completetrust
3.Anenterprise,auniversity

PartⅢAParanoidinAction:Breakingthe"Greedy"FailureSpell

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