国际经贸文章选读许群航　编著对外经济贸易大学出版社9787566303127

图书标准信息

• 作者 许群航 著
• 出版社 对外经济贸易大学出版社
• 出版时间 2012-06
• 版次 1
• ISBN 9787566303127
• 定价 29.00元
• 装帧 平装
• 开本 其他
• 纸张 其他
• 页数 268页
• 字数 99999千字

【内容简介】

《全国应用型本科商务英语系列规划教材：国际经贸文章选读》立足于把国际经贸知识与经贸活动中发生的最新事件相结合。教材集经贸知识与实际案例或事件于一体，既注重英语阅读的操练，又注入阅读的乐趣。以国际经贸知识为连线，透过最新的国际经贸案例或事件，使专业知识和信息得以具体展现。全书涵盖国际经贸的宏观和微观视点，以强大的信息量突出教材的专业性和实用性。全书按照一学期的教学量设计，内容包括18课。

【目录】

Lesson1TheWorldEconomy：Three-waySplit

SupplementaryMaterial：ComparingCountries：TheRich，thePoorandBulgaria

Lesson2TheStateofWorldTrade

SupplementaryMaterial：AppleVGoogle――TheMobileWar

Lesson3TradeandInnovation

SupplementaryMaterial：CanJamesGormanMakeMorganStanleyGreatAgain?(I)

Lesson4ProspectsforRegionalFreeTradeinAsia

SupplementaryMaterial：USCallsforMoreFreeTradeinAsia

Lesson5Imports：ImprovingProductivityandCompetitiveness

SupplementaryMaterial：HowWillDisasterAffectJapan'sEconomy?

Lesson6FairTrade

SupplementaryMaterial：USMayOKHi-techExportstoChina

Lesson7OECD

SupplementaryMaterial：LessonsfromIceland：CominginfromtheCold

Lesson8WhatCanTradePolicyContributetoResolvingtheEconomicCrisis?

SupplementaryMaterial：TariffBarriers

Lesson9TradeinInternationalMaritimeServices：HowMuchDoesPolicyMatter?

SupplementaryMaterial：PiratesPlunderInternationalTradeRansoms

Lesson10MakingGlobalizationforEveryone：TheEuropeanUnionandWorldTrade

SupplementaryMaterial：GermanandtheEuro：WeDon'tWantNoTransferUnion

Lesson11EconomyofRussia

SupplementaryMaterial：CanJamesGormanMakeMorgan

StanleyGreatAgain?(11)

Lesson12InternationalFreeTradeZone

SupplementaryMaterial：NewZealandEconomytoGetLiftfromRebuilding，Rugbyin2011

Lesson13BritishVirginIslands-Economy

SupplementaryMaterial：WhatBusinessLeadersCanLearnfromtheRenaissance

Lesson14BorderlessEuropeanCloudRisksFragmentation

SupplementaryMaterial：Europe'sChangingRoleinGlobalTrade

Lesson15OutsourcinginaGlobalEconomy

SupplementaryMaterial：OnlineOutsourcing

Lesson16HowOPECCanSavetheWorldEconomy

SupplementaryMaterial：InternationalPetroleumTransportation

Lesson17E-CommerceandImportandExport

SupplementaryMaterial：Google'sGrowth

Lesson18TheFutureoftheWorldEconomy

SupplementaryMaterial：NewTremorsinGlobalFinanceandTrade

ReferenceKeytotheExercises

Reference