The Personal MBA：Master the Art of Business

图书标准信息

• 作者 Josh Kaufman 著
• 出版社 Portfolio
• 出版时间 2012-08
• ISBN 9781591845577
• 定价 134.40元
• 装帧 平装
• 开本 其他
• 纸张 其他
• 页数 446页
• 正文语种 英语

【内容简介】

Thisrevisedandexpandededitionofthebestsellingbook,ThePersonalMBAbyJoshKaufman,givesyoueverythingyouneedtotransformyourbusiness,yourcareeroryourworkinglifeforever.

AnMBAatatopschoolisanenormousinvestmentintime,effortandcold,hardcash.Andifyoudon'twanttoworkforaconsultingfirmoraninvestmentbank,thechancesareitsimplyisn'tworthit.

JoshKaufmanistherogueprofessorofmodernbusinesseducation.FetedbyeveryonefromthebusinessmediatoSethGodinandDavidAllen,he'stornuptherulebookandgiventhousandsofpeopleworldwidethetoolstoteachthemselveseverythingtheyneedtoknow.

ThePersonalMBAteachessimplementalmodelsforeverysubjectthat'skeytocommercialsuccess.Fromthebasicsofproducts,sales&marketingandfinancetothenuancesofhumanpsychology,teamworkandcreatingsystems,thisbookdistilseverythingyouneedtoknowtotakeontheMBAgraduatesandwin.

【作者简介】

JoshKaufmanisanacclaimedbloggerandconsultantwhohelpspeopleimprovetheirbusinessskills.HepreviouslyworkedatProctor&Gamble.Since2005Joshhasbeenhelpingpeoplelearnaboutbusinesswithoutremortgagingtheirlivesthroughhiswebsite.