Drive: The Surprising Truth about What Motivates Us（英文原版）

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作者Daniel H. Pink（达尼尔·H·品克）著

出版社Penguin

出版时间2012-01

版次1

装帧平装

上书时间2024-06-17

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【内容简介】: Forgeteverythingyouthoughtyouknewabouthowtomotivatepeople--atwork,atschool,athome.It'swrong.AsDanielH.Pinkexplainsinhisnewandparadigm-shatteringbookDrive:TheSurprisingTruthAboutWhatMotivatesUs,thesecrettohighperformanceandsatisfactionintoday'sworldisthedeeplyhumanneedtodirectourownlives,tolearnandcreatenewthings,andtodobetterbyourselvesandourworld.

Drawingonfourdecadesofscientificresearchonhumanmotivation,Pinkexposesthemismatchbetweenwhatscienceknowsandwhatbusinessdoes--andhowthataffectseveryaspectofourlives.Hedemonstratesthatwhiletheold-fashionedcarrot-and-stickapproachworkedsuccessfullyinthe20thcentury,it'spreciselythewrongwaytomotivatepeoplefortoday'schallenges.
【作者简介】: DanielH.Pinkistheauthoroffourprovocativebooksaboutthechangingworldofwork--includingtheNewYorkTimesbestsellers,AWHOLENEWMINDandDRIVE,whichtogetherhavebeentranslatedinto27languages.DescribedbytheFinancialTimesas"rapidlyacquiringinternationalgurustatus,"Pinklecturesonbusiness,innovation,andeconomictransformationtocorporationsanduniversitiesaroundtheworld.Heheldislast"realjob"intheWhiteHouse,whereheservedfrom1995to1997aschiefspeechwritertoVicePresidentAlGore.

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