The Chinese Tao of Business: The Logic of Successful Business Strategy[亚洲道家思想之于商业]

图书标准信息

• 作者 George T.（乔治·T·黑利）、Usha C.V.（乌莎·C·V·黑利）、Chin Tiong Tan（陈振忠） 著
• 出版社 Wiley
• 出版时间 2004-08
• ISBN 9780470820599
• 定价 177.60元
• 装帧 平装
• 开本 其他
• 纸张 胶版纸
• 页数 270页
• 正文语种 英语

【内容简介】

Howcanmanagersdiscover,developandimplementsuccessfulbusinessstrategiesforChinaandourglobaleconomy?Drawingonin-depthresearchwithtopexecutivesofsuccessfulChineseandWesterncompanies,thisbookprovidesaroadmapforprofitablebusinessstrategiesinourinterconnectedeconomy.Intheprocess,theauthorsdescribeandexaminebothChineseandWesternstrategicmanagement,theirweaknessesandstrengths.Startingwithananalysisofthehistorical,culturalandlegalantecedentsofChinesestrategy,theauthorsidentifypotentialforsynergyanddominancebetweencompaniesfromWestern,industrializedeconomiesandChinesecompanies.Thebookcloseswithrecommendationsonhowthemanagementsofnon-Chinesecompanies,nowpouringintoChina,canmosteffectivelycompeteandinteractwithChinesebusinesspersonsandgovernments.

【作者简介】

GeorgeT.Haley(PhD,UniversityofTexasatAustin)isProfessorofMarketingandInternationalBusinessattheUniversityofNewHavenintheUSA.Activeinmanagerialdevelopment,heisapublicspeakerandconsultantforcorporateexecutivesandgovernmentpolicy-makersworldwide,offeringhisexpertiseonAsianandotheremergingeconomies,technologymanagementandB2Bmarketing.Anaward-winningauthor,hehaspublishedmorethan90books,journalsarticlesandresearchpapersandcanbecontactedatgthaley@asia-pacific.comortel/fax212-208-2468.

UshaC.V.Haley(PhD,NewYorkUniversity)isProfessorofManagementattheUniversityofNewHavenintheUSA.Sheconsultsonstrategicmanagementandforeigndirectinvestmentwithseveralcorporationsworldwide,andherresearchhasbeenprofiledextensivelyinthemajorbusinessmediasuchastheWallStreetJournalandtheEconomist.Shehaspublishedmorethan90journalandresearcharticlesand6booksoninternationalandAsianbusinessissues.Shecanbecontactedatuhaley@asia-pacific.comortel/fax212-208-2468.

ChinTiongTan(PhD,PennsylvaniaStateUniversity)istheProvostofSingaporeManagementUniversityinSingapore.Abusinessadvisorandconsultant,andactiveinmanagementdevelopment,ProfessorTanhasworkedwithcompanieslikeSingaporeAirlines,StandardCharteredBank,SwissBankCorporation,Inchcape,andMotorola.HeisontheBoardofDirectorsofseverallistedcompaniesandhaspublishedmorethan60journalpapersandco-authoredmanybooks.

【目录】

About the Authors.

PART 1: THE CIVILIZATION CHASM.

Chapter 1. Understanding the Civilization Chasm.

PART 2: THE ANCESTRY OF CHINESE STRATEGY.

Chapter 2. Economic and Ethical Roots of Chinese Strategy.

Chapter 3. The Historical Roots of Chinese Business.

Chapter 4. The Legal Roots of Chinese Strategy.

Chapter 5. The Roots of the Networks.

PART 3: EASTERN VS. WESTERN STRATEGIC PLANNING.

Chapter 6. The Components of Chinese Strategy.

Chapter 7. Evaluating Chinese Strategy.

Chapter 8. Strategically Evaluating Western Strategy.

PART 4: TRAVELING TOWARDS STRATEGIC CONVERGENCE.

Chapter 9. A Unified Model of Strategic Planning.

Chapter 10. The Silk Road of Strategic Planning.

Appendix A: List of Interviewees.

Appendix B: Bibliography.