英文原版 Otl Aicher Design 1922-1991 奥托艾舍设计 1922-1991年 Winfried Nerdinger 图形图案字体平面设计
￥ 350 九五品
库存2件
北京通州
认证卖家担保交易快速发货售后保障
作者Winfried Nerdinger
出版社Prestel Publishing
ISBN9783791379449
出版时间2022-05
印刷时间2022-05
装帧精装
页数256页
上书时间2022-06-19
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More than a truly brilliant graphic designer, Otl Aicher was a transformative thinker, photographer, typographer, ecologist, philosopher, co-founder and mentor of the renowned Hochschule fuer Gestaltung at Ulm and teacher. On the centenary of his birth, this splendidly produced and designed book looks at every facet of his career, and traces the many strands of his lasting influence.
Otl Aicher is most famously known for the pictographs he designed for the 1972 summer Olympic Games in Munich. Fifty years later, his system of iconography has become a universal language, directing people to bathrooms, through subways, around airports and hospitals. But Aicher’s achievements extended far beyond the world of graphic design. Filled with illustrations, photographs, documents and archival material, and enhanced by thoughtful and personal essays from leading critics, designers, and friends, this survey takes a disciplinary approach to explore Aicher’s role as one of the founding figures of visual communication. We learn about Aicher’s work developing corporate brands; how he created the Rotis typeface, then built architecture incorporating the font; how he collaborated with artists and architects such as Josef Albers, Alexander Kluge, and Norman Foster; and how his founding of the Ulm School of Design reflected his passion for teaching, and for an open, free, and democratic society. Aicher’s achievements are evident in nearly every public space on the globe and this definitive and timely reference work rightfully places Aicher among the pioneering geniuses of the past century.
Otl aicher 不仅仅是一位杰出的平面设计师，他还是一位变革性的思想家、摄影师、印刷工、生态学家、哲学家、著名的乌尔姆大学福尔格斯塔尔东商学院的共同创始人和导师。在他诞辰一百周年之际，这本精心制作和设计的书回顾了他职业生涯的方方面面，并追溯了他持久影响的许多线索。Otl Aicher 最著名的作品是他为1972年慕尼黑夏季奥运会设计的象形文字。五十年后，他的图像系统已经成为一种通用语言，指导人们通过地铁、机场和医院周围的卫生间。但是艾歇尔的成就远远超出了平面设计的范畴。这项调查充满了插图、照片、文件和档案材料，并且得到了来自主要评论家、设计师和朋友们的深思熟虑的个人文章的加强，它采用了一种学科性的方法来探索艾歇尔作为视觉传播的奠基人之一的角色。我们了解到艾歇尔发展企业品牌的工作，他如何创造了罗蒂斯字体，然后建立了结合字体的建筑，他如何与艺术家和建筑师，如约瑟夫阿尔伯斯，亚历山大克鲁格，诺曼福斯特合作，以及他的创立乌尔姆造型学院反映了他对教学的热情，以及对一个开放，自由和民主的社会。艾歇尔的成就在地球上几乎每一个公共空间都是显而易见的，这本权威而及时的参考书正确地将艾歇尔置于上个世纪的先驱天才之中。
基本信息
出版社 : Prestel (2022年7月26日)
语言 : 英语
精装 : 256页
ISBN-10 : 3791379445
ISBN-13 : 978-3791379449
商品重量 : 567 g
尺寸 : 24.77 x 2.82 x 29.51 cm
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