Monocle杂志完美购物体验指南
￥ 320 6.8折 ￥ 470 九五品
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北京通州
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作者Monocle
出版社Die Gestalten Verlag
ISBN9783899559675
出版时间2019-06
印刷时间2019-06
印数1千册
装帧精装
开本16开
纸张铜版纸
页数304页
字数1千字
定价470元
上书时间2024-06-26
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Monocle的最新一本书揭示了什么是完美的购物体验，并提供了如何启动，设计和经营自己的商店提示。必备指南。
零售业从未如此多亏了电子商务、缺乏想象力的品牌拥有者和贪婪的房东。然而，尽管许多商店跌跌撞撞，新一代店主和百货公司老板正在崛起。这是一个独立的实体零售新时代的曙光吗？
自推出以来，零售界一直是Monocle社论的支柱之一新闻报道。杂志的编辑们在环游世界的过程中，不断寻找设计精良的装修，寻找在服务中树立新标准的人，寻找提供最智能产品组合的商店。
所有这一切的核心是一种理解，即难忘的购物体验依赖于诱人的空间、热烈的欢迎和发现感（更不用说令人垂涎的产品）之间的微妙平衡，但同时也理解到，商店和店主在充满活力的大街上扮演着不可或缺的角色。
这本来自Monocle的新书揭示了全球媒体品牌在全球最受欢迎的100家商店，从独立时装精品店到占据城市街区的百货公司。它还提供了一些关于如何启动和经营自己的零售企业的顶级技巧和建议，以及一系列尖锐的文章和简短的采访。单眼指南商店，亭和市场是一本手册，为任何有抱负的店主，储备了丰富的洞察力和灵感
Monocle’s latest book unpacks what makes a perfect shopping experience and offers tips on how to launch, design and run your own store. A must-have guide.
The world of retail has never been so challenged thanks to a mix of e-commerce, unimaginative brand owners and greedy landlords. Yet while many stores have stumbled, a new generation of storekeepers and department store owners is arising. Is this the dawn of a new, independent age of bricks and mortar retail?
Since launch the retail world has been one of the pillars of Monocle’s editorial coverage. On their travels around the world, the magazine’s editors are constantly looking for well-designed fit-outs, the people setting new benchmarks in service and the stores offering the smartest product mix.
At the heart of all this is an understanding that a memorable shopping experience relies on a delicate balance of an inviting space, a warm welcome and a sense of discovery (not to mention covetable products)―but an understanding, too, that shops and shopkeepers play an indispensable role in vibrant high streets.
This new book from Monocle reveals the global media brand’s 100 favourite shops worldwide, from the independent fashion boutique to the department store that takes up a city block. It also offers a few top tips and advice on how to launch and run your own retail venture, as well as a collection of sharp essays and snappy interviews. The Monocle Guide to Shops, Kiosks and Markets is a handbook for any aspiring shopkeeper, stocking a wealth of insight and inspirati
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