Robert S. Kaplan is the Marvin Bower Professor of LeadershipDevelopment at Harvard Business School. David P. Norton is thePresident of the Balanced Scorecard Collaborative, Inc.
【目录】
Preface
1 Creating the Strategy-Focused Organization
2 How Mobil Became a Strategy-Focused Organization
Part One: Translating the Strategy to OperationalTerms
3 Building Strategy Maps
4 Building Strategy Maps in Private Sector Companies
5 Strategy Scorecards in Nonprofit, Government, and Health CareOrganizations
Part Two: Aligning the Organization to CreateSynergies
6 Creating Business Unit Synergy
7 Creating Synergy through Shared Services
Part Three: Making Strategy Everyone's Everyday Job
8 Creating Strategic Awareness
9 Defining Personal and Team Objectives
10 The Balanced Paycheck
Part Four: Making Strategy a Continuous Process
11 Planning and Budgeting
12 Feedback and Learning
Part Five: Mobilizing Change through ExecutiveLeadership
以下为对购买帮助不大的评价