• 商务英语函电2008年版
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商务英语函电2008年版

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作者胡鉴明 编

出版社中国商务出版社

出版时间2008-08

版次2

装帧平装

上书时间2024-12-30

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图书标准信息
  • 作者 胡鉴明 编
  • 出版社 中国商务出版社
  • 出版时间 2008-08
  • 版次 2
  • ISBN 9787801819130
  • 定价 40.00元
  • 装帧 平装
  • 开本 16开
  • 纸张 胶版纸
  • 页数 480页
  • 字数 590千字
  • 正文语种 简体中文
  • 丛书 全国高等院校国际商务英语统编教材
【内容简介】
  《商务英语函电(2008年版)》能理论联系实际,比如在付款条件、商品包装和信用证的应用等章节,都有简明扼要的理论分析,让读者对有关事实和做法既知其然,亦能知其所以然。在商务传真(Fax)与电子邮件(E-mail)写作方面,既详细介绍这种最现代化的电子通信方式的应用知识,又准确地描述它们的特点和特有的写作规格,尤其是对电子邮件的文稿组织,作了深入细致的分析。与课文配套的练习题是选用大量国际商务活动最新的资料和实例编写而成,以帮助学习者学会掌握这门最现代化的通信技巧,使《商务英语函电(2008年版)》具有更强的时代感。它还特辟了一章(第19章),对主要的外贸单证如商业单据、金融单证、官方单证以及其他有关单证如“船长收据”“不列入黑名单证明”等,作归纳、回应式的说明,以加深读者对外贸单据、单证的理解。是一本便捷的业务工具书。
【目录】
PARTONE
ChapterOneIntroduction(导论)
ChapterTwoTheLayoutofBusinessLetters(商务信函的格式)
Section1Introduction
Section2LanguageStyle
Section3FormatofBusinessLetters
Section4LayoutoftheCommonBlockedLinesforBusinessLetters
Section5AddressingEnvelopes
ChapterThreeEstablishmentofBusinessRelationsandCreditStatusEnquiries(建立业务关系和资信调查)
Section1EstablishmentofBusinessRelations
Section2CreditStatusEnquiries
Section3UsefulExpressions
ChapterFourEnquiryandOffer(询家和报盘)
Section1Enquiry
Section2GuidelinesforWritingEnquiries
Section3ReplytoEnquiries:Offer
Section4ImportantNotesonanOffer
Section5GuidelinesforReplyingtoEnquiries
Section6SpecimenLetters
Section7UsefulExpressions
ChapterFiveResponsetoOffers(回应报价)
Section1DeclininganOffer
Section2GuidelinesforDeclininganOffer
Section3ConditionalAcceptance.Counter-offer
Section4GuidelinesforWritingCounter-offerLetters
Section5EntireAcceptance
Section6GuidelinesforWritingAcceptanceLetters
Section7SpecimenLetters
Section8UsefulExpressions
ChapterSixOrderPlacing&RepliestoOrders(下单及对单的回应)
Section1Introduction
Section2HowtoPlaceanOrder
Section3ConfirmationofanOrder
Section4UsefulExpressions
ChapterSevenInternationalBusinessContract(国际商务合同)
Section1ABriefIntroductiontoInternationalBusinessContract
Section2TheContractHeading
Section3TheRecitals
Section4TheMainBodyofaContract
Section5TheValidationofaContract
Section6SpecimensofContract
Section7UsefulExpressions
ChapterEightTermsofPayment(支付条款)
Section1PaymentInstruments
Section2MethodofPayment
Section3SpecimenLetters
Section4UsefulExpressions
ChapterNineLetterofCredit(信用证)
Section1Introduction
Section2PartiesinaLetterofCredit
Section3ContentsofaLetterofCredit
Section4CategoriesofLettersofCredit
Section5BasicDocumentaryProcedureofL/C
Section6CharacteristicsofSettlementbyL/C
Section7PaymentTermsintheContract
Section8SpecimensofL/C
Section9SpecimenLettersConcerningL/C
Section10UsefulExpressions
ChapterTenShipmentandOceanBillofLading(B/L)(装运及海运提单)
Section1OceanTransport
Section2TermsofShipmentintheContractandtheCoveringL/C
Section3TypesofOceanBillofLading
Section4ContentsofOceanB/LandItsMaking
Section5SpecimenLetters
Section6UsefulExpressions
ChapterElevenPacking(包装)
Section1TheImportanceofPackinginForeignTrade
Section2PackingTermsinForeignTrade
Section3DifferentKindsofTransportationPackingandTheirPackagingContainers
Section4PackingMarks
Section5PackingList&WeightList
Section6SpecimenLetters
Section7UsefulExpressions
ChapterTwelveInsurance(保险)
Section1InsuranceinForeignTrade
Section2MarineInsurance
Section3TypesofCoverage
Section4EffectingInsurance
Section5SpecimenLetters
Section6UsefulExpressions
ChapterThirteenComplaints,DisputesandClaims(投诉、争议与索赔)
Section1DefinitionofComplaints,DisputesandClaims
Section2DifferentTypesofComplaints,DisputesandClaims
Section3SpecimenLetters
Section4UsefulExpressions
ChapterFourteenAgency(代理)
Section1Introduction
Section2RelationsbetweenPrincipalandAgent
Section3WhattoBeCoveredinAgencyAgreement
Section4SpecimenLetters
Section5UsefulExpressions
ChapterFifteenQualityTerms(质量条款)
Section1Introduction
Section2MeanstoExpressQuality
Section3TermsofQuality
Section4QualityGuarantee
Section5SpecimenLetters
Section6UsefulExpressions
ChapterSixteenQuantityTerms(数量条款)
Section1TheImportanceofQuantityClause
Section2UnitsofMeasuresandWeights
Section3TheCalculationoftheWeightofGoods
Section4TheApplicationofQuantityTerms
Section5SpecimenLetters
Section6UsefulExpressions
ChapterSeventeenCommodityCategorizationandPriceTerms(商品分类和价格条款)
Section1CategorizationofTradingCommodities
Section2SurveyonInternationalTradePractice
Section3PriceTermsCommonlyUsedinInternationalTrade
Section4SpecimenLetters
Section5UsefulExpressions
ChapterEighteenBusinessFaxandE-mailWriting(商务传真和电子邮件写作)
Section1Introduction
Section2Fax
Section3E-mail
Section4UsefulExpressions
ChapterNineteenDocumentationinInternationalTrade(外贸单证)
Section1Introduction
Section2KindsofInternationalTradingDocuments
Section3IssuesConcerningDocuments
Section4Specimens
Section5UsefulExpressions
PARTTWO
Exercises
KeytoExercises
Reference
后记
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