全国商务英语研究会推荐教材:新编商务英语写作2
¥
10
2.2折
¥
45
九品
仅1件
作者张春柏、虞苏美 著
出版社高等教育出版社
出版时间2006-03
版次1
装帧平装
货号c5
上书时间2024-10-17
商品详情
- 品相描述:九品
图书标准信息
-
作者
张春柏、虞苏美 著
-
出版社
高等教育出版社
-
出版时间
2006-03
-
版次
1
-
ISBN
9787040183948
-
定价
45.00元
-
装帧
平装
-
开本
16开
-
纸张
胶版纸
-
页数
431页
-
正文语种
英语,简体中文
- 【内容简介】
-
《新编商务英语写作2》为“新编商务英语系列丛书”之一。第1册为“基础英语写作”,该册内容涵盖选词、造句、段落的写作以及各类体裁文章的写作。第2册为“商务英语写作”,内容分为商务文件的写作和公司内部的报告和合同写作等。本教材适用于商务英语专业的学生。
- 【目录】
-
Unit1ElementsofaGoodBusinessLetter
1WhatIsaGoodBusinessLetter?
2TheLayoutofaBusinessLetter
Exercises
Unit2PromotionCommunications
1WhatIsaGoodSalesLetter?
2SellingaProduct
3SellingaService
Exercises
Unit3RequestLetters
1WhatIsanEffectiveRequestLetter?
2RequestingDetailedInformationAboutanAdvertisedProduct
3RequestingInformationAboutAvailabilityofaProduct
4RequestingInformationAboutanAdvertisedService
5RequestingInformationAboutDiscounts
Exercises
Unit4ResponseLetters
1RespondingtoRequestsforDetailedInformationAbout
anAdvertisedProduct
2RespondingtoRequestsforInformationAboutanAdvertised
Service
3RespondingtoRequestsforInformationAbouttheAvailability
ofaProductorService
Exercises
Unit5SpecialRequestLetters
1AskingforanAppointment
2AskingforAdvice
3AskingforFreeProducts
4RequestingReproductionFranchiseforCommercialUse
Exercises
Unit6RespondingtoSpecialRequestLetters
1RespondingtoRequestsforanAppointment
2RespondingtoRequestsforAdvice
3RespondingtoRequestsforFreeProducts
4RespondingtoRequestsforReproductionPrivi,legesfor
CommercialUse
Exercises
Unit7LettersfromCustomerstoSuppliers(I)
1PlacinganOrder
2CancelinganOrder
3ThankingaSupplierforService
4ComplainingAboutUnsatisfactoryServicesorProducts
Exercises
Unit8LettersfromSupplierstoCustomers(II)
1InformingaCustomerAbouttheShipmentofGoods
2InformingaCustomerThatYouAreUnabletoFillHisOrder
3ThankingaCustomerforanOrder
4ExpressingGratitudeforSupport
5Explaining/ApologisingforProblems
Exercises
Unit9LettersfromCustomerstoSuppliers(Ⅱ)
1AskingforPermissiontoReturnPurchasedGoods
2AskingforEasierPaymentTerms
Exercises
Unit10LettersfromSupplierstoCustomers(Ⅱ)
1RespondingtoRequestsforPermissiontoReturnPurchased
2RespondingtoRequestsConcerningPaymentDiscount
Exercises
Unit11CollectionLetters
1ElementsofPersuasioninCollectionLetters
2TypesofCollectionLetters
Exercises
Unit12InterofficeLetters(Memorandums)
1FormalandInformalMemorandums
2Request,Confirmation,andProceduralMemorandums
Exercises
Unit13EmploymentCommunications
1WritingJobApplicationLetters
2WritingR@sum@s
3WritingtoJobApplicants
4AcceptingandDecliningaJobOffer
Exercises
Unit14BusinessInvitationandResponses
1WritinganInvitation
2MakingResponsestoInvitations
Exercises
Unit15TheWritingofAdvertisements
1AdvertisingandEnglishAdvertisements
2LinguisticFeaturesofAdvertisingEnglish
3PracticeofCopywriting
Exercises
Unit16ClassificationandStructureofBusinessReports
1ClassificationofBusinessReports
2BasicElementsandStructureofBusinessReports
Exercises
Unit17ProceduresofWritin~aFormalBusinessReport
1DeterminingandDefiningtheTopic
2CollectingData
3PresentingFindingsandAnalysingtheReportProblem
4PresentingaConclusion
5MakingRecommendationsandAnticipatingEffects
6WritingStyle
7DifferentTypesofBusinessReports
Exercises
Unit18BusinessContracts
1TypesofBusinessContracts
2GeneralPrinciplesinWritingandUnderstandingaBusinessContract
3ComponentsofaBusinessContract
4RelevantLaws
5StylisticFeaturesofBusinessContracts
6ASampleofaContract
Exercises
Keys
点击展开
点击收起
— 没有更多了 —
以下为对购买帮助不大的评价