• The Business of Ecommerce: From Corporate Strategy to Technology
  • The Business of Ecommerce: From Corporate Strategy to Technology
  • The Business of Ecommerce: From Corporate Strategy to Technology
  • The Business of Ecommerce: From Corporate Strategy to Technology
  • The Business of Ecommerce: From Corporate Strategy to Technology
  • The Business of Ecommerce: From Corporate Strategy to Technology
  • The Business of Ecommerce: From Corporate Strategy to Technology
  • The Business of Ecommerce: From Corporate Strategy to Technology

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The Business of Ecommerce: From Corporate Strategy to Technology

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作者Paul May

出版社Cambridge University Press

ISBN9780521776981

出版时间2000

装帧平装

页数288页

货号X3

上书时间2019-06-04

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品相描述:九品
Paperback: 288 pages
Publisher: Cambridge University Press; First Edition edition (28 Feb. 2000)
Language: English
ISBN-10: 9780521776981
ISBN-13: 978-0521776981
ASIN: 0521776988
Product Dimensions: 15.4 x 1.9 x 22.9 cm
商品描述
The Business of Ecommerce provides a guide to the types of business that companies can conduct over the Web, and it explains how they can go about building systems to support these initiatives. Business and technology decision-makers will learn all they need to know about the entire field of Ecommerce. Paul May combines his experience as a consultant to blue chip companies with his experience with startups and presents the best of what the two cultures have to offer. He provides a generic model for understanding Ecommerce opportunities, and he explores key application areas that readers can exploit in the real world. The book gathers together all of the relevant technologies and makes them accessible to the reader by explaining each of the key technical topics and issues. This book empowers the decision-maker to make better use of the opportunities of Ecommerce.

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Paperback: 288 pages
Publisher: Cambridge University Press; First Edition edition (28 Feb. 2000)
Language: English
ISBN-10: 9780521776981
ISBN-13: 978-0521776981
ASIN: 0521776988
Product Dimensions: 15.4 x 1.9 x 22.9 cm
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