Earl H. McKinney Jr. 教授,任职于Bowling Green State University,负责MIS的本科生和研究生课程,研究领域涉及安全、社交媒体、ERP等,曾经获得多个学院教学奖以及美国国家教学创新奖。David M. Kroenke教授(西华盛顿大学任教)是一位多产的计算机畅销书作家。他撰写或与他人合著的图书专业性强,涉及面广。Kroenke教授注重专业理论与实践运用的结合,他精通数据库处理、数据库概念、商用计算机系统和管理信息系统等。<BR>Earl H. McKinney, Jr.教授,任职于Bowling Green State University,负责MIS的本科生和研究生课程,研究领域涉及安全、社交媒体、ERP等,曾经获得多个学院教学奖以及美国国家教学创新奖。David M. Kroenke教授(西华盛顿大学任教)是一位多产的计算机畅销书作家。他撰写或与他人合著的图书专业性强,涉及面广。Kroenke教授注重专业理论与实践运用的结合,他精通数据库处理、数据库概念、商用计算机系统和管理信息系统等。
【目录】
目?录
Part 1?Why MIS? 1
为什么选择MIS?
Chapter 1?The Importance of MIS2
MIS的重要性
Q1-1?Why Is Introduction to MIS the Most Important Class in the
Business School?4
为什么管理信息系统导论是商学院重要的课程?
Q1-2?What Is MIS?9
管理信息系统是什么?
Q1-3?How Does MIS Relate to Organizational Strategy?10
管理信息系统与组织战略有何关系?
Q1-4?What Five Forces Determine Industry Structure?11
哪五种力量决定产业结构?
Q1-5?What Is Competitive Strategy?12
什么是竞争战略?
Q1-6?How Does Competitive Strategy Determine Value Chain Structure?13
竞争战略如何决定价值链结构?
Q1-7?How Does Competitive Strategy Determine Business Processes and
Information Systems?16
竞争战略如何决定业务流程和信息系统?
Chapter 2?Business Processes, Information Systems, and Information24
业务流程、信息系统和信息
Q2-1?What Is a Business Process?26
什么是业务流程?
Q2-2?What Is an Information System?29
什么是信息系统?
Q2-3?How Do Business Processes and Information Systems Relate?31
业务流程和信息系统是如何关联的?
Q2-4?How Do Structured and Dynamic Processes Vary?33
结构化流程和动态流程有何不同?
Q2-5?What Is Information?35
信息是什么?
Q2-6?What Are Necessary Data Characteristics?38
必要的数据特征是什么?
Q2-7?How Can I Use These Topics at Work?40
如何在工作中使用这些主题?
Part 2?Information Technology49
信息技术
Chapter 3?Networks and the Cloud50
网络和云
Q3-1?What Do Business Professionals Need to Know About Networks and the Internet?52
关于网络和互联网,商务人士需要知道什么?
Q3-2?How Does Data Move over a Network?55
数据如何在网络中移动?
Q3-3?How Does a Typical Web Server Move Data on a Network?60
典型的Web服务器如何在网络上移动数据?
Q3-4?Why Is the Cloud the Future for Most Organizations?61
为什么云计算是大多数企业的未来?
Q3-5?What Are the Typical Cloud Options?64
典型的云选项有哪些?
Chapter 4?Database72
数据库
Q4-1?What Is the Purpose of a Database?74
数据库的目的是什么?
Q4-2?What Are the Contents of a Database?75
数据库的内容是什么?
Q4-3?What Is a Database Management System (DBMS)?78
什么是数据库管理系统(DBMS)?
Q4-4?What Are the Components of a Database App?81
数据库应用程序有哪些组件?
Q4-5?How Do Data Models Facilitate Database Design?84
数据模型如何促进数据库设计?
Q4-6?How Is a Data Model Transformed into a Database Design?88
如何将数据模型转换为数据库设计?
Q4-7?How Do NoSQL DBMS Differ from Relational DBMS?93
NoSQL DBMS与关系型DBMS有何不同?
Chapter 5?AI and Robots102
人工智能和机器人
Q5-1?What Is AI and Why Is It Important?104
什么是人工智能,它为什么重要?
Q5-2?What Are the Objectives of the AI Process?105
人工智能流程的目标是什么?
Q5-3?What Are the Key Components of an AI system?106
AI系统的关键组件是什么?
Q5-4?How Does an AI System Support AI Activities?107
人工智能系统如何支持人工智能活动?
Q5-5?How Can AI Support Business Processes?111
人工智能如何支持业务流程?
Q5-6?What Are the Challenges of AI?112
人工智能的挑战是什么?
Q5-7?What Are the Key Elements of Robots?113
机器人的关键要素是什么?
Q5-8?How Are Robots Used in Business?114
机器人在商业中是如何使用的?
Q5-9?What New AI and Robots Will Affect Processes in 2031?117
哪些新的人工智能和机器人将影响2031年的流程?
Chapter 6?Information Systems Security124
信息系统安全
Q6-1?What Is Information Systems Security?126
什么是信息系统安全?
Q6-2?What Are the Most Significant Threats and Potential Losses They Can Cause?127
它们可能造成的威胁和潜在损失是什么?
Q6-3?What Are the Additional Threats and Losses Unique to Mobile Devices?131
移动设备特有的额外威胁和损失是什么?
Q6-4?How Should You Respond to Security Threats?132
如何应对安全威胁?
Q6-5?How Should Organizations Respond to Security Threats?134
组织应该如何应对安全威胁?
Q6-6?How Can Technical and Data Safeguards Protect Against Security Threats?136
技术和数据保障如何防范安全威胁?
Q6-7?How Can Human Safeguards Protect Against Security Threats?141
人类如何保护自己免受安全威胁?
Q6-8?How Should Organizations Respond to Security Incidents?143
组织应该如何应对安全事件?
Q6-9?What Are the Security Challenges Expected in 2031?144
2031年将面临哪些安全挑战?
Part 3?Structured Processes and Information Systems153
结构化流程和信息系统
Chapter 7?Using IS to Improve Processes
使用信息系统改进流程154
Q7-1?What Are the Important Characteristics of Processes in Organizations?156
组织中流程的重要特征是什么?
Q7-2?What Are Examples of Common Business Processes?159
常见业务流程的例子有哪些?
Q7-3?How Can Management Improve Processes?162
管理如何改进流程?
Q7-4?How Can Information Systems Be Used to Improve Processes?163
如何使用信息系统改进流程?
Q7-5?How Can Process Management Principles Improve Processes?168
流程管理原则如何改进流程?
Q7-6?How Do Process Teams Diagram Process Improvement?169
流程团队如何绘制流程改进图?
Q7-7?How Can an IS Hinder a Process?171
什么情况下信息系统阻碍流程?
Chapter 8?Supporting Processes with ERP Systems180
使用ERP系统支持流程
Q8-1?What Problem Does an ERP System Solve?182
ERP系统能解决什么问题?
Q8-2?What Are the Elements of an ERP System?186
ERP系统的要素是什么?
Q8-3?How Are ERP Implementations Accomplished?190
ERP实施是如何完成的?
Q8-4?What Are the Benefits of an ERP System?193
ERP系统的益处是什么?
Q8-5?What Are the Challenges of Implementing an ERP System?195
实施ERP系统的挑战是什么?
Q8-6?What Types of Organizations Use ERP?199
哪些类型的组织使用ERP?
Q8-7?Who Are the Major ERP Vendors?200
谁是主要的ERP供应商?
Q8-8?What Makes SAP Different from Other ERP Products?202
SAP与其他ERP产品的区别是什么?
Chapter 9?Supporting the Procurement Process with SAP212
使用SAP支持采购流程
Q9-1?What Are the Fundamentals of a Procurement Process?214
采购流程的基础是什么?
Q9-2?How Does the Procurement Process at CBI Work Without SAP?216
在没有SAP的情况下,CBI的采购流程是如何工作的?
Q9-3?How Does the Procurement Process Work at CBI with SAP?218
在使用SAP的情况下,CBI的采购流程是如何工作的?
Q9-4?How Does SAP Improve Supply Chain Processes at CBI?223
SAP如何改善CBI的供应链流程?
Q9-5?How Does the Use of SAP Change Employee Skills?228
SAP的使用如何改变员工技能?
Q9-6?What New IS Will Affect the Procurement Process in 2031?229
2031年有哪些新的信息系统会影响采购流程?
Appendix 9?SAP Procurement Tutorial236
SAP采购指南
Chapter 10?Supporting the Sales Process with SAP246
使用SAP支持销售流程
Q10-1?What Are the Fundamentals of a Sales Process?247
销售流程的基础是什么?
Q10-2?How Does the Sales Process at CBI Work Without SAP?250
在没有SAP的情况下,CBI的销售流程是如何工作的?
Q10-3?How Does the Sales Process Work at CBI With SAP?251
在使用SAP的情况下,CBI的销售流程是如何工作的?
Q10-4?How Does SAP Improve CRM Processes at CBI?256
SAP如何改进CBI的CRM流程?
Q10-5?How Does E-commerce Improve Processes in an Industry?260
电子商务如何改善一个行业的流程?
Q10-6?What New IS Will Affect the Sales Process in 2031?262
2031年有哪些新的信息系统会影响销售流程?
Appendix 10?SAP Sales Tutorial270
SAP销售指南
Part 4?Dynamic Processes and Information Systems282
动态流程和信息系统
Chapter 11?Collaboration, Social Media, and IS284
协作、社交媒体和信息系统
Q11-1?What Is Collaboration, and What Are the Objectives of the Collaboration Process?286
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