Whisky: Technology, Production and Marketing（威士忌生产工艺与营销策略）英文
开本：19.5*24cm
￥ 1200 八五品
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辽宁营口
认证卖家担保交易快速发货售后保障
作者Graham Stewart，Inge Russell
出版社Academic Press
出版时间2014
装帧精装
开本16开
页数417页
上书时间2024-06-12
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内容：Whisky: Technology, Production and Marketing explains in technical terms the science and technology of producing whisky, combined with information from industry experts on successfully marketing the product. World experts in Scotch whisky provide detailed insight into whisky production, from the processing of raw materials to the fermentation, distillation, maturation, blending, production of co-products, and quality testing, as well as important information on the methodology used for packaging and marketing whisky in the twenty-first century. No other book covers the entire whisky process from raw material to delivery to market in such a comprehensive manner and with such a high level of technical detail.
Only available work to cover the entire whisky process from raw material to delivery to the market in such a comprehensive manner
Includes a chapter on marketing and selling whisky
Foreword written by Alan Rutherford, former Chairman and Managing Director of United Malt and Grain Distillers Ltd.
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