跨文化商务交际【正版新书】
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作者柯威 主编
出版社重庆大学出版社
ISBN9787568902007
出版时间2017-07
装帧平装
开本16开
定价36元
货号1201563541
上书时间2024-06-28
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目录
Unit 1 Intercultural Communication in a Globalization Context
Pre-class Activity
Read to Learn More
Kaleidoscope
Mini-case Study
After-class Exercises
Unit 2 Concept of Culture
Pre-class Activity
Read to Learn More
Kaleidoscope
Mini-case Study
After-class Exercises
Unit 3 Conflicts of Systems
Pre-class Activity
Read to Learn More
Kaleidoscope
Mini-case Study
After-class Exercises
Unit 4 Cultural Patterns
Pre-class Activity
Read to Learn More
Kaleidoscope
Mini-case Study
After-class Exercises
Unit 5 Conflicts and Adjustment of Cultural Values
Pre-class Activity
Read to Learn More
Kaleidoscope
Mini-case Study
After-class Exercises
Unit 6 Time and Culture
Pre-class Activity
Read to Learn More
Kaleidoscope
Mini-case Study
After-class Exercises
Unit 7 Verbal Communication: The Way People Speak
Pre-class Activity
Read to Learn More
Kaleidoscope
Mini-case Study
After-class Exercises
Unit 8 Nonverbal Communication: Speaking Without Words
Pre-class Activity
Read to Learn More
Kaleidoscope
Mini-case Study
After-class Exercises
Unit 9 Interpersonal Relationships: Friendship and Facework
Pre-class Activity
Read to Learn More
Kaleidoscope
Mini-case Study
After-class Exercises
Unit 10 Work: Practices and Attitudes
Pre-class Activity
Read to Learn More
Kaleidoscope
Mini-case Study
After-class Exercises
Unit 11 Intercultural Negotiation
Pre-class Activity
Read to Learn More
Kaleidoscope
Mini-case Study
After-class Exercises
Unit 12 Building a Team with Intercultural Competence
Pre-class Activity
Read to Learn More
Kaleidoscope
Mini-case Study
After-class Exercises
参考文献
内容摘要
本书为商务英语专业系列教材中的跨文化交际教程，旨在面向商务英语专业学生高年级掌握一定的跨文化交际知识，提高综合素质。全书共12个单元，包括Introduction to Intercultural Communication，Culture and Intercultural Communication，Culture and language，Verbal Communication: The Way People Speak，Nonverbal Communication: Speaking Without Words，Intercultural Conflict and Adjustment，Relationships: Friends and Acquaintances，Work: Practices and Attitude，Intercultural Communication in Business Context，Intercultural Negotiation，Intercultural Communication in Education Context，Intercultural Communication Competencies。
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