中国旅游文化(双语版)
￥ 45.87 7.7折 ￥ 59.8 全新
库存9件
四川成都
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作者石芳芳
出版社华中科技大学出版社
ISBN9787568089418
出版时间2023-05
装帧平装
开本16开
定价59.8元
货号1203182892
上书时间2024-10-17
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作者简介
石芳芳，旅游学博士，教授，硕士生导师，东北财经大学萨里国际学院副院长。英国高等教育研究院会士，辽宁省景区质量评定专家，辽宁省文旅融合专家，Journal of Hospitality and Tourism Insights 助理主编，International Journal of Contemporary Hospitality Management, Tourism Critiques: Practice and Theory 编委。在Tourism Management, Journal of Travel Research, International Journal of Hospitality Management, Current Issues in Tourism 等SSCI英文期刊、国际学术会议和国内核心期刊发表论文二十余篇，主持和参与部省级项目二十余项，出版教材一部，专著一部，译著两部。
目录
Chapter 1 Introduction
1.1 Tourism and culture
1.2 Cultural tourism
1.3 Cultural tourism in China
Chapter 2 The History of Chinese Tourism
2.1 An Overview of the History of Travel and Tourism
2.2 Travel in Different Historical Periods in China
2.3 The Driving Force of Tourism Development
2.4 Tourism Along the Silk Road
Chapter 3 Cultural Heritage
3.1 Introduction to cultural heritage
3.2 Cultural heritage as a tourism resource
3.3 Tourism development of tangible cultural heritage
3.4 Tourism development of intangible cultural heritage
Chapter 4 Architecture
4.1 General History of the Development of Ancient Chinese
Architecture
4.2 The cultural connotations of ancient Chinese architecture
4.3 Historical architecture attractions in China
Chapter 5 Literature
5.1 General history of the development of ancient
Chinese literature
5.2 Tourism and tourism literature
5.3 Famous scenic spots and relevant literary works
Chapter 6 Chinese Calligraphy and Painting
6.1 Chinese Calligraphy
6.2 Traditional Chinese Painting
Chapter 7 Festivals and Events
7.1 Introduction to Chinese festivals and events
7.2 Festivals and events as tourism resources
7.3 Development of tourism festivals and events
Chapter 8 Chinese Crafts
8.1 Overview of Chinese Crafts
8.2 Chinese Paper Cutting
8.3 Chinese Ceramics
8.4 Chinese Carving
Chapter 9 Chinese Food Culture
9.1 Overview of Chinese Cuisines
9.2 Chinese Cuisine
9.3 Tea Culture
Chapter 10 Martial Arts
10.1 The origins and development of Chinese martial arts
10.2 Categories of Chinese martial arts
10.3 The philosophy of Chinese martial arts
10.4 Martial art？related tourist attractions
Chapter 11 Traditional Chinese Medicine
11.1 Theories of traditional Chinese medicine
11.2 Diagnosis and treatment
11.3 The promotion and maintenance of good health
……
内容摘要
本书用英文介绍了中国文化和文化旅游资源，包括中国旅游发展历史、文化遗产、历史建筑、文学艺术、书法绘画、节事庆典、传统工艺、饮食文化、中国武术和中医中药，以及它们与旅游之间的关系。每章开始的部分列出了本章的生词和中文释义，展示了本章的知识图谱，文中穿插了丰富的图片、案例、可扫码播放的有声资料和视频资料，每章的结束部分提供了主题案例和延展阅读书单。同时，本书也为教师提供了课件和习题库。
主编推荐
目前国内中英双语版的《中国旅游文化》暂时没有对应教材，基于教育部高教司中外教材比较项目成果之一，本教材由东北财经大学萨里国际学院、北京联合大学、沈阳师范大学等国内长期进行旅游双语教学的高水平院校担任编写团队，选取近期新中国旅游文化近期新发展成果，对“讲好中国故事”有一定借鉴作用。教材配套丰富的音频、视频资料，配套课件、试题、案例、大纲等资源，便于教学使用。
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