Marketing Metrics：50+ Metrics Every Executive Should Master
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作者Paul W. Farris；Neil T. Bendle；Phillip E. Pfeifer；David J. Reibstein
出版社Wharton School Publishing
ISBN9780131873704
出版时间2006-04
版次1
装帧精装
纸张胶版纸
页数384页
定价216元
货号M-22
上书时间2024-07-30
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