Creativity, Inc. 创新公司 皮克斯的启示 扩充版 Ed Catmull
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￥ 129 ￥ 129 九五品
库存2件
四川成都
认证卖家担保交易快速发货售后保障
作者Ed Catmull with Amy Wallace
出版社Random House
ISBN9780593729700
出版时间1999-06
装帧平装
定价129元
货号YB-67000
上书时间2024-08-11
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In 1986, Ed Catmull co-founded Pixar, a modest start-up with an immodest goal: to make the first-ever computer animated movie. Nine years later, Pixar released Toy Story, which went on to establish Pixar as one of the most successful and innovative companies on earth. In 2014, Catmull shared the secrets behind the culture he helped build in Creativity, Inc., which has become a kind of bible for effective, nurturing leadership. His sometimes counterintuitive advice includes giving a mediocre idea to a great team (because they'll either fix it or come up with something better) and not worrying about preventing risks (because it’s the manager’s job to make it safe for others to take them). Now, Catmull is updating Creativity, Inc. to account for the years after it was published and to further illuminate the development of the unique culture at Pixar. Featuring a new introduction, two entirely new chapters, four new chapter postscripts, and a series of reflections at the end, this new edition details how Catmull built a culture that doesn't just pay lip service to the importance of things like honesty, communication, and originality, but commits to them. Although he once believed that core values were unnecessary to an organization, after surveying his employees, he came up with four guideposts to center Pixar's work: community, innovation, ownership, and authenticity. As Catmull has discovered, pursuing excellence isn't a one-off assignment, but an ongoing, day-in, day-out, full-time job. And Creativity, Inc. explores how it is done. 1986 年，艾德·卡特穆尔 (Ed Catmull) 与他人共同创立了皮克斯 (Pixar)，这是一家规模不大的初创公司，但有着一个不谦虚的目标：制作有史以来第一部电脑动画电影。九年后，皮克斯推出了《玩具总动员》，该片使皮克斯成为地球上*成功和*具创新性的公司之一。 2014 年，Catmull 分享了他帮助创建的 Creativity, Inc. 文化背后的秘密，该文化已成为有效、培养领导力的圣经。他有时违反直觉的建议包括将一个平庸的想法交给一个伟大的团队（因为他们要么修复它，要么想出更好的东西），而不用担心预防风险（因为经理的工作是让其他人安全地接受它们） 。现在，Catmull 正在更新《Creativity, Inc.》，以说明其出版后的年份，并进一步阐明皮克斯独特文化的发展。这个新版本包含一个新的简介、两个全新的章节、四个新的章节后记以及*后的一系列反思，详细介绍了 Catmull 如何建立一种文化，这种文化不仅仅只是口头上强调诚实、沟通等事物的重要性和原创性，但致力于它们。尽管他曾经认为核心价值观对于一个组织来说是不必要的，但在对员工进行调查后，他提出了皮克斯工作的四个指导方针：社区、创新、所有权和真实性。正如卡特莫尔发现的那样，追求卓越并不是一项一次性任务，而是一项持续不断的、日复一日的全职工作。 Creativity, Inc. 探索了它是如何完成的。
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