商品简介 This approachable book introduces network research in R, walking you through every step of doing social network analysis. Drawing together research design, data collection and data analysis, it explains the core concepts of network analysis in a non-technical way. The book balances an easy to follow explanation of the theoretical and statistical foundations underpinning network analysis with practical guidance on key steps like data management, preparation and visualisation. With clarity and expert insight, it: ? Discusses measures and techniques for analyzing social network data, including digital media ? Explains a range of statistical models including QAP and ERGM, giving you the tools to approach different types of networks ? Offers digital resources like practice datasets and worked examples that help you get to grips with R software这本平易近人的书介绍了 R 中的网络研究,引导您完成社交网络分析的每一步。它将研究设计、数据收集和数据分析结合在一起,以非技术的方式解释了网络分析的核心概念。本书平衡了对支持网络分析的理论和统计基础的简单易懂的解释与数据管理、准备和可视化等关键步骤的实践指导。它以清晰的方式和专家的见解: ? 讨论分析社交网络数据(包括数字媒体)的措施和技术 ? 解释一系列统计模型,包括 QAP 和 ERGM,为您提供处理不同类型网络的工具 ? 提供实践等数字资源帮助您掌握 R 软件的数据集和工作示例
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