国际商务 林学军、刘霞

目录

四、国际企业实施全球化战略工具的分析与对比·····················252 
五、国际企业战略案例···························256 

第十七章跨文化管理·························262 
一、文化的概念、要素和差异··················263 
二、跨文化管理的含义···························265

目
录

篇
全 球 化

章
全球化导论·····2

一、全球化的概念
····································3

二、全球化的形成
····································4

三、全球化的作用
····································5

四、中国全球化进程及其经验教训
···············6

五、反全球化的浪潮
·································8

第二篇
国 家 竞 争

第二章
国家竞争理论 ········································12

一、波特钻石理论
··································13

二、国家竞争力理论
·······························18

三、国家竞争力的评价与衡量
···················28

第三章
国家政策对国际商务的影响
······················31

一、国家干预国际商务的理论
···················31

二、美国政府干预国际贸易的政策演变
·······36

三、中美经贸关系中的竞争与摩擦
·············38

四、干预国际贸易的新发展
······················41

第三篇
国际经济合作

第四章
国际经济合作的理论
·······························46

一、关税同盟理论
··································46

二、自由贸易区理论
·······························50

三、共同市场理论
·································· 52 

四、协议性国际分工原理
························· 54 

五、综合发展战略理论
···························· 55 

第五章全球国际经济合作的组织·························58 

一、世界贸易组织
·································· 59 

二、国际货币基金组织
···························· 68 

三、世界银行
········································ 76 

四、G20 集团
········································ 81 

第六章区域性国际经济合作的组织······················88 

一、亚太经济合作组织
···························· 89 

二、中国与东盟的经济合作
······················ 90 

三、上海合作组织
··············