商务英语听力
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作者王文捷,白佳芳 主编
出版社重庆大学出版社
ISBN9787568901871
出版时间2017-02
装帧平装
开本16开
定价39元
货号1201496749
上书时间2024-09-04
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目录
Unit 1Job Interview
Part ⅠWanning-up
Part ⅡPronunciation Listening
Part ⅢFocus on Listening
Listening 1Job Advertisements
Listening 2Applying for the Marketing Position
Listening 3Job Interview: Rules and Advice
Part ⅣLanguage Study
Part ⅤCommunicative Activity
Unit 2 Working Together
Part ⅠWanning-up
Part ⅡPronunciation Listening
Part ⅢFocus on Listening
Listening 1Requesting and Offering Help
Listening 2Getting Along with Co-Workers
Listening 3Writing a Self-Introduction Letter
Part ⅣLanguage Study
Part ⅤCommunicative Activity
Unit 3 Job Descriptions
Part ⅠWanning-up
Part ⅡPronunciation Listening
Part ⅢFocus on Listening
Listening 1Different Departments of a Company
Listening 2Office Regulations
Listening 3Job Description: Office Manager
Part ⅣLanguage Study
Part ⅤCommunicative Activity
Unit 4 Company History
Part ⅠWarming-up
Part ⅡPronunciation Listening
Part ⅢFocus on Listening
Listening 1History of Apple Inc.
Listening 2Initial Development of Samsung
Listening 3The Ray Kroc Story——McDonalds Facts and History
Part ⅣLanguage Study
Part ⅤCommunicative Activity
Unit 5Career Development
Part ⅠWarming-up
Part ⅡPronunciation Listening
Part ⅢFocus on Listening
Listening 1The Importance of Communication in Career Development
Listening 2On-the-job Training (OJT)
Listening 3Asking for a Salary Raise
Part ⅣLanguage Study
Part ⅤCommunicative Activity
Unit 6Making Business Connections
Part ⅠWarming-up
Part ⅡPronunciation Listening
Part ⅢFocus on Listening
Listening 1Making Appointments
Listening 2Building Business Relationships
Listening 3Non-Verbal Communication in Building Relationships
Part ⅣLanguage Study
Part ⅤCommunicative Activity
Unit 7Ordering Goods
Part ⅠWarming-up
Part ⅡPronunciation Listening
Part ⅢFocus on Listening
Listening 1Calling for an Order
Listening 2Placing an Order
Listening 3Deliveries and Suppliers
Part ⅣLanguage Study
Part VCommunicative Activity
Unit 8 Signing a Contract
Part IWarming-up
Part ⅡPronunciation Listening
Part ⅢFocus on Listening
Listening 1Electronic Contract
Listening 2Signing an Employment Contract
Listening 3Things to Consider Before Signing a Contract
Part IVLanguage Study
Part VCommunicative Activity
Unit 9 Marketing
Part IWarming-up
Part ⅡPronunciation Listening
Part ⅢFocus on Listening
Listening 1Inbound Marketing
Listening 2Making Time for Marketing
Listening 3Telemarketing
Part ⅣLanguage Study
Part VCommunicative Activity
Unit 10 Advertising
Part IWarming-up
Part ⅡPronunciation Listening
Part ⅢFocus on Listening
Listening 1Change the Odds
Listening 2Marketing v.s. Advertising: Whats the Difference?
Listening 3Secrets to Succeed at Video Advertising
Part IVLanguage Study
Part ⅤCommunicative Activity
Unit 11Preparing for a Business Travel
Part ⅠWarming-up
Part ⅡPronunciation Listening
Part ⅢFocus on Listening
Listening 1Booking Flights and Hotels
Listening 2Learning About the Business Trip
Listening 3How to Pack for Air Travel
Part ⅣLanguage Study
Part Ⅴ Communicative Activity
Unit 12Business Investment
Part ⅠWarming-up
Part ⅡPronunciation Listening
Part ⅢFocus on Listening
Listening 1Investment Environment
Listening 2A Conversation with Adrian Fortino, Invest Detroit
Listening 3Four Essentials of Small Business Investment
Part ⅣLanguage Study
Part ⅤCommunicative Activity
Unit 13Business Culture
Part ⅠWarming-up
Part ⅡPronunciation Listening
Part ⅢFocus on Listening
Listening 1BMWs Corporate Culture
Listening 2Understanding Cultural Gaps for Business Travelers
Listening 3The U.S. Business Culture
Part ⅣLanguage Study
Part VCommunicative Activity
Unit 14 Business Negotiation
Part ⅠWartning-up
Part ⅡPronunciation Listening
Part ⅢFocus on Listening
Listening 1Negotiations on Service and Contract
Listening 2Negotiation on a Request
Listening 3How to Win a Business Negotiation
Part ⅣLanguage Study
Part VCommunicative Activity
Unit 15Planning for the Future
Part ⅠWarming-up
Part ⅡPronunciation Listening
Part ⅢFocus on Listening
Listening 1A Business Plan
Listening 2A Conversation about Fiats Future Plan
Listening 3Prepare a Business Plan for Growth
Part IVLanguage Study
Part VCommunicative Activity
Reference Keys & Scripts
参考文献
内容摘要
本书商务英语专业系列教材听力教程第2册。全书共15个单元，包括Job Interview，Working Together，Job Descriptions，Company History，Career development，Establishing Relations，Ordering Goods，Signing Contract，Marketing，Advertising，Business Travel，Business Investment，Business Culture，Business Negotiation，Planning for the future。
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