目录 Unit One Get Your Career Started Text A Career Planning Text B Self-assessment Text C Career Exploration Unit Two Know About the Company Text A Corporate Culture Text B The Functions of Corporate Culture Text C The Corporate Culture of McDonalds nit Three Be an Excellent Employee Text A The Attributes of a Good Employee Text B How to Be a Good Employee Text C Critical Factors in Success Unit Four Be a Skillful Employee Text A How to Make Your Boss Like You Text B Managing Your Motions at Work Text C How to Work with People You Dont Like Unit Five Detail Means Creation Text A How the Japanese Do Things Differently Text B Ethical Business Practices at Johnson & Johnson. Text C Wang Yung-ching--Legend of a Century Unit Six Ignorance of Details Leads to Failure Text A Colgates Distasteful Toothpaste Text B How Yahoo China Missed Out in China Text C Coca-Cola Deleting "Classic" from Coke Label Unit Seven Be a Successful Administrator Text A The Role of the Manager Text B The Qualities of a Good Administrator Text C Elements of Communication Unit Eight Skills of Management Text A Successful Management: The Key to Business Growth and Expansion Text B New Supervisor: Prepare for Your Changed Role Text C Management Styles of Warren Buffet Unit Nine Teamwork Text A Team Building: The Seeds of Excellence Text B How to Build a Teamwork Culture Text C Teamwork and Team Building Essentials Unit Ten Start a Business Text A How to Choose and Start Your Own Business Text B How to Become a Successful Businessman Text C John D. Rockefeller: Anointed with Oil Unit Eleven Tactics of Running an Enterprise Text A Sam Walton: 10 Rules for Building a Successful Business Text B Proper Financing and Finan Controls Text C Leveraging Limited Human Resources Unit Twelve Successful Entrepreneurs Text A Harvey Mackay--"Mr. Make Things Happen" Text B Investment Genius: Warren Buffett Text C Beauty Creator: Mary Kay
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