目录 1 PROMOTING ACTIVITIESSectioⅠ Talking Face to FaceSectioⅡ Being All EarsSectioⅢ Maintaining a Sharp EyePassage Ⅰ Marketing: Key to Producing BestsellersPassage Ⅱ Business Is Business Around the World, or Is It?SectioⅣ Trying Your HandSectioⅤ Having Some Fun2 COMPANY PROFILESSectioⅠ Talking Face to FaceSectioⅡ Being All EarsSectioⅢ Maintaining a Sharp EyePassage Ⅰ A Perfectly Fair Business DealPassage Ⅱ A Perfectly Fair Business Deal (Continued)SectioⅣ Trying Your HandSectioⅤ Having Some Fun3 PURCHASE AND PAYMENTSectioⅠ Talking Face to FaceSectioⅡ Being All EarsSectioⅢ Maintaining a Sharp EyePassage Ⅰ My Shopping ExperiencesPassage Ⅱ Convenience Is Most ImportantSectioⅣ Trying Your HandSectioⅤ Having Some Fun4 TRAINING ACROSS CULTURESSectioⅠ Talking Face to FaceSectioⅡ Being All EarsSectioⅢ Maintaining a Sharp EyePassage Ⅰ My Study-Abroad Experience at Lancaster UniversityPassage Ⅱ Continuous LearningSectioIV Trying Your HandSectioⅤ Having Some Fun5 BRANDS AND ADVERTISEMENTSSectioⅠ Talking Face to FaceSectioⅡ Being All EarsSectioⅢ Maintaining a Sharp EyePassage Ⅰ Brand NamePassage Ⅱ Brand ChinaSectioⅣ Trying Your HandSectioⅤ Having Some Fun6 SHARING THE LOSSSectioⅠ Talking Face to FaceSectioⅡ Being All EarsSectioⅢ Maintaining a Sharp EyePassage Ⅰ InsurancePassage Ⅱ Dont Slip up oYour CoverSectioⅣ Trying Your HandSectioⅤ Having Some Fun7 BUSY AGENDA AND SCHEDULESectioⅠ Talking Face to FaceSectioⅡ Being All EarsSectioⅢ Maintaining a Sharp EyePassage Ⅰ Interview: Michelle Nguyen, President of LCD Designs Inc.Passage Ⅱ A Startup Story: JohDeereSectioⅣ Trying Your HandSectioⅤ Having Some Fun8 THINKING GLOBAL ACTING LOCALSectioⅠ Talking Face to FaceSectioⅡ Being All EarsSectioⅢ Maintaining a Sharp EyePassage Ⅰ WTO Membership: a Win-WiSituationPassage Ⅱ Love Nature and Create a GreeCultureSectioⅣ Trying Your HandSectioⅤ Having Some FunSELF-ASSESSMENTKEYS & TRANSLATIONSVOCABULARY & PHRASES 作者介绍
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