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¥ 24.42 6.8折 ¥ 36 全新
库存7件
作者周建萍 主编
出版社南京大学出版社
ISBN9787305136191
出版时间2014-09
装帧平装
开本16开
定价36元
货号23564954
上书时间2024-12-28
Part I Economy
Unit 1 Good Policy, and Bad
Unit 2 Global Grind
Part II Trade
Unit 3 EU Resolves SolarPanel Trade Dispute with China
Unit 4 Transatlantic Trading
Unit 5 Europe's Internet Revolt: Protesters See Threats in Antipiracy Treaty
Part III Finance
Unit 6 5 Ways the New Fed Chairman Will Be Different
Unit 7 America's Government Shutdown
Part IV Marketing
Unit 8 It's an Ad, Ad, Ad, Ad World
Unit 9 A Facebook Campaign That Connected
Unit 10 Apple vs. Google
Part V Management
Unit 11 Fiat's Extreme Makeover
Unit 12 Steve Jobs: Management Innovator
Part VI Industries
Unit 13 The Last Kodak Moment?
Unit 14 Apple Is Feeling ihe Pressure
Part VII Organizations
Unit 15 G20 Seeks Private Funding for Infrastructure Projects
Unit 16 APEC Shows the Way on Trade
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