基本信息 书名:21世纪实用国际商务英语口语 定价:46.00元 作者:陈宁,池玫 著 出版社:北京大学出版社 出版日期:2012-08-01 ISBN:9787301206911 字数:573000 页码:359 版次:2 装帧:平装 开本:16开 商品重量: 编辑推荐 《21世纪实用国际商务英语口语(附光盘第2版)》由陈宁和池玫著,本书顺应时代发展的需要,为高等院校的商务英语、国际贸易和经济、涉外等专业的学生以及外贸工作者提供了一本极有针对性和实用价值的商务英语口语适用教科书。版发行五年间,深受师生和读者欢迎,每年都重新印刷。新版教材在版框架的基础上,充实新知识,完善新内容,体现与时俱进,使之与时代同步。 内容提要 《21世纪实用国际商务英语口语(附光盘第2版)》由陈宁和池玫著,本书具有鲜明的时代特色,力求应用现代流行、生动地道的国际商务英语口语的表达方式,摒弃过时的商务知识和行话,便于开展互动式商务英语口语训练。融合于各章节中的国际商务观念和技巧紧跟时代脉搏,具有强烈的时代感,涉及的内容贴近现代国际商务实际,满足21世纪国际商务的交际要求。本书突出实用性和实战技能,以国际商务交际活动为中心,展示如何处理实际交易环节中出现的各类问题,内容涉及国际贸易的各个实战环节和相关商务活动两大主线。精心设计与国际商务有关的话题,通过本书的情景对话、角色扮演、专题讨论、经典句型操练、交际技巧、实践操练等训练,让学生在不同的商务语境中提高实际交际能力。本书注重对学生口语交际能力的培养,学习商务英语LI语语言技巧,融合商务知识、商务礼仪、流行17:1语为一体,坚持实用性、典型性和趣味性,让学生接触到生动真实的商务英语口语信息,把商务技巧和功能意念表达融入教材,使之更具有实用性和交际功能。培养能熟练运用英语从事商务活动的高素质的复合型人才。《21世纪实用国际商务英语口语(附光盘第2版)》顺应时代发展的需要,适合高等院校商务英语和经济贸易等专业(方向)学生使用,配有光盘,由外国专家朗读,便于学生模仿和操练。 目录 Chapter 1 Welcoming Clients Part A Situational Dialogue Communicative Scene 1 Communicative Scene 2 Communicative Scene 3 Part B Practical Key Sentences Part C Skills of Communication Part D PracticeChapter 2 Seeking Business Opportunity Part A Situational Dialogue Communicative Scene 1 Communicative Scene 2 Communicative Scene 3 Part B Practical Key Sentences Part C Skills of Communication Part D PracticeChapter 3 Making Inquiries Part A Situational Dialogue Communicative Scene 1 Communicative Scene 2 Communicative Scene 3 Part B Practical Key Sentences Part C Skills of Communication Part D PracticeChapter 4 Business Appointment and Arrangement Part A Situational Dialogue Communicative Scene 1 Communicative Scene 2 Communicative Scene 3 Part B Practical Key Sentences Part C Skills of Communication Part D PracticeChapter 5 Offer and Counter Offer Part A Situational Dialogue Communicative Scene 1 Communicative Scene 2 Communicative Scene 3 Part B Practical Key Sentences Part C Skills of Communication Part D PracticeChapter 6 At China Import and Export Fair Part A Situational Dialogue Communicative Scene 1 Communicative Scene 2 Communicative Scene 3 Part B Practical Key Sentences Part C Skills of Communication Part D PracticeChapter 7 Business Visit Part A Situational Dialogue Communicative Scene 1 Communicative Scene 2 Communicative Scene 3 Part B Practical Key Sentences Part C Skills of Communication Part D PracticeChapter 8 Innovative and Power Brand Strategy Part A Situational Dialogue Communicative Scene 1 Communicative Scene 2 Communicative Scene 3 Part B Practical Key Sentences Part C Skills of Communication Part D PracticeChapter 9 Packing and Quality Ipection Part A Situational Dialogue Communicative Scene 1 Communicative Scene 2 Communicative Scene 3 Part B Practical Key Sentences Part C Skills of Communication Part D PracticeChapter 10 Acceptance and Orde Part A Situational Dialogue Communicative Scene 1 Communicative Scene 2 Communicative Scene 3 Part B Practical Key Sentences Part C Skills of Communication Part D PracticeChapter 11 Business Telephone Calls Part A Situational Dialogue Communicative Scene 1 Communicative Scene 2 Communicative Scene 3 Part B Practical Key Sentences Part C Skills of Communication Part D PracticeChapter 12 Terms of Payment Part A Situational Dialogue Communicative Scene 1 Communicative Scene 2 Communicative Scene 3 Part B Practical Key Sentences Part C Skills of Communication Part D PracticeChapter 13 Business Negotiation Part A Situational Dialogue Communicative Scene 1 Communicative Scene 2 Communicative Scene 3 Part B Practical Key Sentences Part C Skills of Communication Part D PracticeChapter 14 Sign a Contract Part A Situational Dialogue Communicative Scene 1 Communicative Scene 2 Communicative Scene 3 Part B Practical Key Sentences Part C Skills of Communication Part D PracticeChapter 15 Cargo Delivery Part A Situational Dialogue Communicative Scene 1 Communicative Scene 2 Communicative Scene 3 Part B Practical Key Sentences Part C Skills of Communication Part D PracticeChapter 16 Business Conference Part A Situational Dialogue Communicative Scene 1 Communicative Scene 2 Communicative Scene 3 Part B Practical Key Sentences Part C Skills of Communication Part D PracticeChapter 17 Sales Promotion Part A Situational Dialogue Communicative Scene 1 Communicative Scene 2 Communicative Scene 3 Part B Practical Key Sentences Part C Skills of Communication Part D PracticeChapter 18 Interview Part A Situational Dialogue Communicative Scene 1 Communicative Scene 2 Communicative Scene 3 Part B Practical Key Sentences Part C Skills of Communication Part D PracticeChapter 19 Complaints Part A Situational Dialogue Communicative Scene 1 Communicative Scene 2 Communicative Scene 3 Communicative Scene 4 Part B Practical Key Sentences Part C Skills of Communication Part D PracticeChapter 20 Banquet and Parting Part A Situational Dialogue Communicative Scene 1 Communicative Scene 2 Communicative Scene 3 Part B Practical Key Sentences Part C Skills of Communication Part D PracticeAppendix 1 Tralation to Situational Dialogues (情景对话参考译文)Appendix 2 Suggested Key to Practice 实践操练参考答案) 作者介绍
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