现货Contemporary Marketing[9780357033777]

2108 九五品

库存8件

上海宝山

认证卖家担保交易快速发货售后保障

作者Boone, Louis E ; Kurtz, David L

出版社Cengage Learning

ISBN9780357033777

出版时间2018-08

装帧平装

纸张其他

正文语种英语

上书时间2024-03-19

已实名已认证进店收藏店铺

商品描述: CONTEMPORARY MARKETING, 17th Edition, is the proven, premier teaching and learning resource for foundational marketing courses. The authors provide thorough coverage of essential marketing principles, exploring all components of the marketing mix, and providing practical guidance to help students prepare for successful marketing careers. This trusted product continues to grow stronger with each groundbreaking new edition, preserving what has made previous editions perennial best-sellers, while adding innovative new features and up-to-date information on current trends, topics, research, and best practices in this ever-evolving field....

— 没有更多了 —