现货Qualitative Communication Research Methods[9781452256825]

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作者Lindlof, Thomas R ; Taylor, Bryan C

出版社Sage Publications, Inc

ISBN9781452256825

出版时间2017-12

装帧平装

纸张其他

页数352页

正文语种英语

上书时间2023-06-19

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商品描述: Qualitative Communication Research Methods, Fourth Edition introduces you to qualitative research in speech and mass communication. Award-winning scholars and authors Thomas R. Lindlof and Bryan C. Taylor guide you through every step of the qualitative process, from developing research topics and questions through writing a final report. You are given numerous examples of work in the field to illustrate how studies are designed, carried out, written, evaluated, and related to theory. In addition to covering the theories and methods currently used in qualitative communication research, the authors also discuss important trends influencing the future of that research, helping you make informed judgments about the significance and consequences of recent trends. New to the Fourth Edition: A new chapter titled "The Diversity of Qualitative Research in Communication Subfields" provides readers with a complete guide to the field's distinctive subfields and enables you to identify