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现货M: Marketing[9781259924033]
￥ 1263 九五品
库存2件
作者Dhruv Grewal
出版社McGraw Hill
ISBN9781259924033
出版时间2018
装帧平装
纸张其他
页数480页
正文语种英语
上书时间2023-06-07
- 最新上架
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商品详情
- 品相描述：九五品
- 商品描述
- Value-Added Every Time. Grewal's value-based approach emphasizes that even the best products and services will go unsold if marketers cannot communicate their value. M: Marketing is the most concise impactful approach to Principles of Marketing on the market with tightly integrated topics that explore both marketing fundamentals and new influencers all in an engaging format that allows for easy classroom and assignment management.
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