现货The Committed Enterprise: Making Vision, Values, and Branding Work[9781138470149]

1791 九五品

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上海宝山

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作者Davidson, Hugh

出版社Routledge

ISBN9781138470149

出版时间2017-09

装帧精装

纸张其他

页数366页

正文语种英语

上书时间2023-06-06

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商品描述: It is easier to describe vision and values than implement them. However this updated paperback edition of The Committed Enterprise shows how to achieve success by understanding the needs of stakeholders and maximising them. It details the Seven Best Practices for making vision and values work and is based on research with leaders from 125 leading enterprises worldwide. Using a unique format to allow fast track or in-depth reading the book includes hundreds of examples from enterprises as diverse as PepsiCo, Caltech, Tesco, Mayo Clinic, BP, New York Police Department, DuPont, UPS and many others. The text is essential reading for managers, and students of strategic organisational strategy.