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现货Goliath's Revenge: How Established Companies Turn the Tables on Digital Disruptors[9781119541875]
￥ 305 九五品
仅1件
作者Hewlin, Todd ; Snyder, Scott A
出版社Wiley
ISBN9781119541875
出版时间2019-02
装帧精装
纸张其他
页数288页
正文语种英语
上书时间2023-04-21
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商品详情
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- Harness your company's incumbent advantages to win the digital disruption game Goliath's Revenge is the practical guide for how executives and aspiring leaders of established companies can run the Silicon Valley playbook for themselves and capitalize on digital disruption. Technologies like artificial intelligence, robotics, internet of things, blockchain, and immersive experiences are changing the basis of competition in every industry. New competitors are emerging while traditional ones are falling behind. Periods of intense change provide remarkable opportunities. Goliath's Revenge delivers an insider's view of how industry leaders like General Motors, NASA, The Weather Channel, Hitachi, Mastercard, Proctor & Gamble, Penn Medicine, Discovery, and Cisco are accelerating innovation, building new skills, and disrupting themselves to come out stronger in this post-digital age. Learn how to leverage your company's scale, reach, data, and expertise to launch breakthrough offerin
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