现货Dethroning the King P[9781118157022]

232 九五品

库存4件

上海宝山

认证卖家担保交易快速发货售后保障

作者Macintosh, Julie

出版社Wiley

ISBN9781118157022

出版时间2011-11

装帧平装

纸张其他

页数416页

正文语种英语

上书时间2023-04-21

已实名已认证进店收藏店铺

商品描述: How the King of Beers collapsed without a fight and what it means for America's place in the post-Recession world How did InBev, a Belgian company controlled by Brazilians, take over one of America's most beloved brands with scarcely a whimper of opposition? Chalk it up to perfect timing--and some unexpected help from powerful members of the Busch dynasty, the very family that had run the company for more than a century. In Dethroning the King, Julie MacIntosh, the award-winning financial journalist who led coverage of the takeover for the Financial Times, details how the drama that unfolded at Anheuser-Busch in 2008 went largely unreported as the world tumbled into a global economic crisis second only to the Great Depression. Today, as the dust settles, questions are being asked about how the "King of Beers" was so easily captured by a foreign corporation, and whether the company's fall mirrors America's dwindling financial and political dominance as a nation. Discusses how

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