跨文化交际与礼仪
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￥ 33 7.3折 ￥ 45 全新
库存10件
湖北武汉
认证卖家担保交易快速发货售后保障
作者崔静静
出版社冶金工业出版社
ISBN9787502496357
出版时间2023-08
装帧平装
开本其他
定价45元
货号9787502496357
上书时间2024-09-07
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目录
ContentsPart Ⅰ Culture and EtiquetteChapter 1 An Overview of Culture and Etiquette Lead-in 1.1 Culture 1.2 Communication 1.3 Intercultural communication 1.4 Global view on intercultural communication 1.5 Etiquette culture in global village Exercises ReferencesChapter 2 Chinese and Western Philosophy Lead-in 2.1 A brief history of Chinese philosophy 2.2 A brief history of Western philosophy 2.3 Representative Chinese philosophers 2.4 Representative Western philosophers 2.5 Comparison of Chinese and Western philosophy Exercises ReferencesPart Ⅱ Cross-Culture and EtiquetteChapter 3 Customs and Etiquette Across Countries Lead-in 3.1 Social customs and etiquette 3.2 Oriental culture 3.3 Culture in some western countries 3.4 Middle Eastern culture 3.5 Main African cultures Exercises References Chapter 4 Etiquette in Intercultural Communication Lead-in 4.1 Intercultural communication and cultural conflicts between China and the West 4.2 General intercultural business etiquette 4.3 Business negotiation etiquette 4.4 The difference of business letter etiquette 4.5 Communication strategies of Chinese and western business etiquette 4.6 E-mail etiquette Exercises ReferencesPart Ⅲ Daily EtiquetteChapter 5 Travel Lead-in 5.1 Traveling with your boss 5.2 Travel customs and tips 5.3 Airplane/Airport etiquette 5.4 Other related items Exercises ReferencesChapter 6 Table Manners Lead-in 6.1 Table manners basics 6.2 Decoding the table setting 6.3 Hosting or participating the business meals Exercises ReferencesChapter 7 Polished Professional Lead-in 7.1 How to make a great first impression 7.2 Personal presentation 7.3 Rules of the handshake 7.4 Kiss and hug 7.5 Introductions 7.6 Making an entrance 7.7 How to exude confidence,authority,and charisma 7.8 How to take credit without bragging 7.9 Giving toasts and speeches 7.10 Professional dressing 7.11 Professional grooming Exercises ReferencesPart Ⅳ Business EtiquetteChapter 8 Business Etiquette in some Countries Lead-in 8.1 Business etiquette in the UK 8.2 Business etiquette in the U.S. 8.3 Business etiquette in Japan 8.4 Business etiquette in France 8.5 Business etiquette in Germany 8.6 Business etiquette in Netherlands 8.7 Business etiquette in Russia 8.8 Business etiquette in South Africa 8.9 Essentials to know about gestures across countries Exercises ReferencesChapter 9 Business Communication Making the Connection Lead-in 9.1 Nonverbal cues 9.2 Be a good conversationalist Exercises ReferencesChapter 10 Workplace Etiquette Lead-in 10.1 Rules of open-office etiquette 10.2 Dealing with relationships in the workplace 10.3 Business reception etiquette 10.4 Office e-mail etiquette 10.5 Office phone etiquette 10.6 Office elevator etiquette Exercises ReferencesChapter 11 Job Application and Interview Etiquette Lead-in 11.1 Before job interviews 11.2 During job interviews 11.3 After job interviews 11.4 Golden rules in a job interview 11.5 How to make your job application stand out Exercises References
内容摘要
内容提要 本教材首先介绍了跨文化交际研究涉及的“文化”“交际”“跨文化交际”等核心概念、特点及其关系，并从中西方文化产生的哲学根源对中西方价值观进行对比，使学生更好地了解中西方文化差异的根源，提高大学生对本民族的文化自信,增强其对异域文化的了解；其次介绍了日常礼仪和商务礼仪，以及在跨文化交际中需要掌握的礼仪，以帮助学生了解多样化的文化风俗和礼仪,扩大学生的跨文化视野。 本教材主要面向大学英语课程，供高等院校中达到《大学英语教学指南》中“较高要求”或“更高要求”层次的学生使用，也可供英语类专业本、专科学生和类似能力的社会自学者使用。
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