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36.48 4.1折 89.8 全新

库存3件

浙江嘉兴
认证卖家担保交易快速发货售后保障

作者王欣

出版社电子工业出版社

ISBN9787121401763

出版时间2020-12

装帧平装

开本16开

定价89.8元

货号31060962

上书时间2024-10-13

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目录
1.1 UI设计概述·····································1
1.1.1 什么是UI 设计 ···································.1
1.1.2 UI 设计常用术语 ·································.2
1.1.3 UI 设计的特点 ····································.2
1.2 了解UI交互设计·······························5
1.2.1 什么是交互 ········································.5
1.2.2 什么是交互设计 ··································.6
1.2.3 了解UI 交互设计师 ·····························.7
1.2.4 交互设计需要考虑的内容 ····················.8
1.2.5 交互设计需要遵循的习惯 ······················.9
1.3 交互设计与用户体验的关系 ···············9
1.3.1 什么是用户体验 ·································.10
1.3.2 六种基础体验 ····································.10
1.3.3 UI 交互设计的重要性 ························.12
1.3.4 交互设计的五要素 ·····························.13
1.4 交互设计的基本流程 ······················14
1.5 产品需求分析································15
1.5.1 需求分析的误区 ·······························.16
1.5.2 需求分析的路径 ·······························.16
1.6 用户行为流程设计 ·························17
1.6.1 用户行为流程的分类 ··························.18
1.6.2 用户行为流程的设计原则 ····················.18
1.7 产品信息架构设计 ·························20
1.7.1 什么是产品信息架构 ·························.20
1.7.2 如何进行产品信息架构设计 ·················.21
1.8 产品原型设计 ·······························23
1.8.1 什么是原型设计 ································.23
1.8.2 原型设计的流程 ································.23
1.9 移动端App与网站的交互差异 ··········24
1.9.1 设备尺寸不同 ···································.24
1.9.2 交互方式不同 ····································.25
1.9.3 使用环境不同 ····································.27
1.9.4 网络环境不同 ····································.27
1.9.5 基于位置服务的精细度不同 ··················.27
1.10 本章小结 ····································28
2.1 了解iOS系统·································29
2.1.1 iOS 系统的屏幕分辨率 ·······················.29
2.1.2 逻辑点与倍图 ···································.30
2.2 iOS系统UI设计规范 ·······················31
2.2.1 iPhone 常用屏幕尺寸和分辨率 ··············.31
2.2.2 界面元素尺寸规范 ·····························.32
2.2.3 字体规范 ·········································.35
2.2.4 图标规范 ·········································.37
2.2.5 按钮规范 ·········································.39
2.2.6 版式布局规范 ···································.39
2.2.7 边距和间距设置规范 ··························.42
2.2.8 交互手势规范 ···································.45
2.2.9 设计适配 ·········································.49
2.3 iOS系统UI设计三大原则 ·················49
2.3.1 视觉层——清晰 ································.49
2.3.2 交互层——遵从 ·································.50
2.3.3 结构层——深度 ·································.51
2.4 了解Android系统 ···························52
2.4.1 Android 系统的发展 ··························.52
2.4.2 Android 系统常用单位 ·······················.52
2.4.3 单位换算 ········································.53
2.4.4 Android 系统常用分辨率 ····················.54
2.5 Android系统UI设计规范 ·················54
2.5.1 界面基本元素的尺寸设置 ··················.54
2.5.2 字体设计规范 ·································.55
2.5.3 图标设计规范 ·································.56
2.5.4 色彩应用标准 ·································.58
2.5.5 设计适配 ·······································.61
2.6 本章小结 ·····································62
3.1 移动端UI的布局设计 ······················63
3.1.1 UI 版面布局的特征 ····························.63
3.1.2 UI 常见布局形式 ·······························.65
3.1.3 无框设计与卡片式设计 ·······················.69
3.2 UI设计中的平面构成 ······················71
3.2.1 统一与变化 ······································.71
3.2.2 对比与调和 ······································.72
3.2.3 对称与平衡 ······································.72
3.2.4 节奏与韵律 ····································.73
3.3 界面的格式塔原理 ·························74
3.3.1 什么是格式塔原理 ·····························.74
3.3.2 格式塔原理的七大法则 ·······················.75
3.4 UI的交互设计 ·······························80
3.4.1 用户青睐的交互设计模式 ····················.80
3.4.2 如何提升产品转化率 ··························.81
3.4.3 三种新颖的UI 交互技巧 ·····················.82
3.5 优秀的UI交互具有哪些特点 ·············85
3.5.1 明确系统状态 ···································.85
3.5.2 让按钮和操控拥有触感 ·······················.86
3.5.3 有意义的转场动效 ·····························.86
3.5.4 帮助用户开始 ···································.87
3.5.5 强调界面的变化 ································.8

内容摘要
UI交互设计是设计人与UI之间的“对话”,交互设计包括对UI的有用性、易用性和吸引性方面进行设计和改善。近年来,随着互联网化进程的加快,特别是进入数字时代,多媒体让交互设计变得更加多元化。产品和用户体验日益复杂,人们对交互设计的需求越来越明显。本书从研究交互设计与用户体验的关系开始,图文并茂、循序渐进地讲解了UI交互设计的基础、UI设计规范、交互设计的UI布局、UI中各种元素的交互设计方法和技巧,并且还向读者介绍了交互动效设计的相关知识,通过交互动效案例的制作讲解,使读者能够轻松掌握交互动效的制作方法和技巧,全面提升读者的UI交互设计水平,达到学以致用的目的。本书适合正准备学习或者正在学习UI设计的初、中级读者,也可以作为各类在职设计人员在实际UI设计工作中的理想参考用书。

主编推荐
本书紧跟移动端交互设计的发展趋势,向读者详细介绍UI交互设计的相关知识,并且讲解目前流行的交互动效设计制作,通过基础知识与实战操作相结合的方式,使读者在理解交互设计的基础上能够在UI界面设计中灵活应用,并且能够在UI中实现各种不同的交互动效,真正做到学以致用。

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