国际经贸文章选读
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作者许群航编著
出版社对外经济贸易大学出版社
ISBN9787566303127
出版时间2011-06
装帧平装
开本其他
定价29元
货号7677478
上书时间2024-12-11
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导语摘要
许群航编著的《国际经贸文章选读(全国应用型本科商务英语系列规划教材)》立足于把国际经贸知识与经贸活动中发生的最新事件相结合。教材集经贸知识与实际案例或事件于一体，既注重英语阅读的操练，又注入阅读的乐趣。以国际经贸知识为连线，透过最新的国际经贸案例或事件，使专业知识和信息得以具体展现。全书涵盖国际经贸的宏观和微观视点，以强大的信息量突出教材的专业性和实用性。全书按照一学期的教学量设计，内容包括18课。
目录
Lesson 1 The World Economy: Three-way Split
Supplementary Material: Comparing Countries: The Rich, the Poor
and Bulgaria
Lesson 2 The State of World Trade
Supplementary Material: Apple V Google——The Mobile War
Lesson 3 Trade and Innovation
Supplementary Material: Can James Gorman Make Morgan Stanley
Great Again? (I)
Lesson 4 Prospects for Regional Free Trade in Asia
Supplementary Material: US Calls for More Free Trade in Asia
Lesson 5 Imports: Improving Productivity and Competitiveness
Supplementary Material: How Will Disaster Affect Japans Economy?
Lesson 6 Fair Trade
Supplementary Material: US May OK Hi-tech Exports to China
Lesson 7 OECD
Supplementary Material: Lesso from Iceland: Coming in from the
Cold
Lesson 8 What Can Trade Policy Contribute to Resolving the
Economic Crisis?
Supplementary Material: Tariff Barrie
Lesson 9 Trade in International Maritime Services: How Much Does
Policy Matter?
Supplementary Material: Pirates Plunder International Trade Raoms
Lesson 10 Making Globalization for Everyone: The European Union
and World Trade
Supplementary Material: German and the Euro: We Dont Want No
Trafer Union
Lesson 11 Economy of Russia
Supplementary Material: Can James Gorman Make Morgan
Stanley Great Again? (11)
Lesson 12 International Free Trade Zone
Supplementary Material: New Zealand Economy to Get Lift from
Rebuilding, Rugby in 2011
Lesson 13 British Virgin Islands-Economy
Supplementary Material: What Business Leade Can Learn from the
Renaissance
Lesson 14 Borderless European Cloud Risks Fragmentation
Supplementary Material: Europes Changing Role in Global Trade
Lesson 15 Outsourcing in a Global Economy
Supplementary Material: Online Outsourcing
Lesson 16 How OPEC Can Save the World Economy
Supplementary Material: International Petroleum Traportation
Lesson 17 E-Commerce and Import and Export
Supplementary Material: Googles Growth
Lesson 18 The Future of the World Economy
Supplementary Material: New Tremo in Global Finance and Trade
Reference Key to the Exercises
Reference
精彩内容
许群航编著的《经贸文章选读(全国应用型本科商务英语系列规划教材)》立足于把经贸知识与经贸活动中发生的*事件相结合。教材集经贸知识与实际案例或事件于一体，既注重英语阅读的操练，又注入阅读的乐趣。以经贸知识为连线，透过*的经贸案例或事件，使专业知识和信息得以具体展现。全书涵盖经贸的宏观和微观视点，以强大的信息量突出教材的专业性和实用性。全书按照一学期的教学量设计，内容包括18课。
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