实用商务英语听说(第1册)
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广东东莞
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作者窦琳
出版社东南大学出版社
ISBN9787564184322
出版时间2019-08
装帧平装
开本16开
定价40元
货号1201956549
上书时间2024-12-01
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- 平均发货时间 16小时
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目录
Unit 1 Interview
Part Ⅰ Lead-in Tasks
Part Ⅱ Listening Tasks
Part Ⅲ Speaking Tasks
Part Ⅳ Additional Tasks
Unit 2 Job and Career
Part Ⅰ Lead-in Tasks
Part Ⅱ Listening Tasks
Part Ⅲ Speaking Tasks
Part Ⅳ Additional Tasks
Unit 3 Business Presentation
Part Ⅰ Lead-in Tasks
Part Ⅱ Listening Tasks
Part Ⅲ Speaking Tasks
Part Ⅳ Additional Tasks
Unit 4 Branding
Part Ⅰ Lead-in Tasks
Part Ⅱ Listening Tasks
Part Ⅲ Speaking Tasks
Part Ⅳ Additional Tasks
Unit 5 Advertising
Part Ⅰ Lead-in Tasks
Part Ⅱ Listening Tasks
Part Ⅲ Speaking Tasks
Part Ⅳ Additional Tasks
Unit 6 Marketing
Part Ⅰ Lead-in Tasks
Part Ⅱ Listening Tasks
Part Ⅲ Speaking Tasks
Part Ⅳ Additional Tasks
Unit 7 Sales
Part Ⅰ Lead-in Tasks
Part Ⅱ Listening Tasks
Part Ⅲ Speaking Tasks
Part Ⅳ Additional Tasks
Unit 8 Business Etiquette
Part Ⅰ Lead-in Tasks
Part Ⅱ Listening Tasks
Part Ⅲ Speaking Tasks
Part Ⅳ Additional Tasks
Unit 9 Business Meetings
Part Ⅰ Lead-in Tasks
Part Ⅱ Listening Tasks
Part Ⅲ Speaking Tasks
Part Ⅳ Additional Tasks
Unit 10 Trade Fair
Part Ⅰ Lead-in Tasks
Part Ⅱ Listening Tasks
Part Ⅲ Speaking Tasks
Part Ⅳ Additional Tasks
Key to Exercises
内容摘要
本教材共10个单元，从面试、工作、商务汇报、品牌、广告、市场营销、销售、商务礼仪、商务会议和商品交易会这十大商务环境着手，使得学生在了解各个商务环境的过程中，挺高听力及口语。每个单元均设置单元学习目标，介绍重点语汇，并设置形式多样的练习题，听力部分有填空题、选择题、正误辨析题、简答题、配对题等，口语部分有角色扮演、对话、独白、辩论、小组讨论等，听和说围绕商务情境紧密结合，培养学生商务环境下的听说能力。
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