旅游英语教程

图书标准信息

• 作者 修月祯 编
• 出版社 清华大学出版社
• 出版时间 2010-03
• 版次 1
• ISBN 9787302220862
• 定价 38.00元
• 装帧 平装
• 开本 16开
• 纸张 胶版纸
• 页数 337页
• 字数 531千字
• 正文语种 英语，简体中文
• 丛书 北京高等教育精品教材·教改工程配套教材（清华版）·高等院校旅游与饭店管理专业规划教材

【内容简介】

《旅游英语教程》以旅游导论为框架，同时拓展旅游业知识，目的是使读者对旅游知识有一个较全面的了解，同时关注旅游业发展的新趋势，包括红色旅游、乡村旅游、会展业、环境保护和文化遗产保护等内容。在语言技能训练方面，每个单元都涵盖听、说、读、写、译技能的全面训练，提供真实的语言环境，更利于读者掌握实用技巧。《旅游英语教程》系统性强，内容新，具有较强的实用性、趣味性和时效性。
《旅游英语教程》适用于有一定英语基础的学习者，如英语专业、旅游类专业的本科生，也适用于旅游类高职高年级的学生。

【目录】

Unit1TourismIndustryandTourists..
PartⅠListeningandSpeakingPassage1TheRiseofOutboundTravelersfromMainlandChina
Passage2Definitions
DialogTheScrappingofOneoftheCountrysThree"GoldenWeek"Holidays
PartⅡReading
TextATourism
TextBUNWTOSeesaPromisingFutureforRuralTourismDevelopmentinChina
Exercises
PartⅢAppliedWriting
WritingaBusinessLetter
Exercises
PartⅣSupplementaryReading
TourismStillanEconomic"Pillar".

Unit2Transportation
PartⅠListeningandSpeaking
Passage1Announcements
Passage2TourisminTibet
DialogBookingaPlaneTicket
PartⅡReading
TextATransportation
TextBChinaSouthernAirlinesOpensAirLinkwithMyanmar
Exercises
PartⅢAppliedWriting
WritingaMemorandum
Exercises
PartⅣSupplementaryReading
Sun，SeaandSandinSaipan

Unit3HotelAccommodation
PartⅠListeningandSpeaking
Passage1ReservationforAccommodation
Passage2TheUseofFunctionRooms
DialogCheck-inProcedure
PartⅡReading
TextAHotelAccommodation
TextBRoomTypesandArrival/DeparturePattern
Exercises
PartⅢAppliedWritingOrientationPlanning
Exercises
PartⅣSupplementaryReading
TheManagementofCommercial
Accommodation

Unit4HotelManagement
PartⅠListeningandSpeakingPassage1FactsaboutYourHotel
Passage2RestaurantPositioning
DialogCareerDevelopment
PartⅡReading
TextAManagingHotelProductivityandControllingLaborCosts
TextBFoodandBeverageManagement
Exercises
PartⅢAppliedWritingMemo——DelegatingtheTask
Exercises
PartⅣSupplementaryReading
ManagingChange

Unit5TravelAgents
PartⅠListeningandSpeaking
Passage1WhatIsaTour?
Passage2WorldTravel
DialogTerminal3atBeijingAirportinUseThisMarch
PartⅡReading
TextAPackageTours
TextBChinaInternationalTravelService
Exercises
PartⅢAppliedWriting
WritingaLetterofRequest
Exercises
PartⅣSupplementaryReading
UNChiefFullofPraiseforBeijing

Unit6TourGuides
PartⅠListeningandSpeaking
Passage1EscortedTours
Passage2PreparationbeforeTakingaTourDialogTalkingabouttheItinerary
PartⅡReading
TextABeingaGoodTourGuide
TextBDistinctIndividuals
Exercises
PartⅢAppliedWriting
WritingaResponsetotheComplaint
Exercises
PartⅣSupplementaryReading
CheckedBaggageLosses

Unit7SpecialInterestTours
PartⅠListeningandSpeaking
Passage1Special-InterestGroupTravel
Passage2AdventureToursDialogHoliday-Making：HardtoMakeaDecision
PartⅡReading
TextARuralTourism
TextBRedTourism
Exercises
PartⅢAppliedWriting
WritingaLetterofApology
Exercises
PartⅣSupplementaryReading
ThePotentialforPromotingRuralTourisminChina

Unit8Promotion
PartⅠListeningandSpeaking
Passage1ExhibitionPromotion
Passage2Promotion
DialogTangjiaheNaturalReserve
PartⅡReading
TextACreatingaMarketingPlan——DesignaRoadMaptoGuideYourMarketing
Campaign
TextBE-mailMarketing
Exercises
PartⅢAppliedWriting
WritingaDirectMailLetter
Exercises
PartⅣSupplementaryReading
FiveExtraordinaryOnlinePromotion
SecretstoSky-rocketYour
Sales

Unit9MICETourism
PartⅠListeningandSpeaking
Passage1OverseasPostersExhibitionLaunched
Passage2MICETourism——GuangzhouGivesTop
PrioritytoDevelopingLocalTourismDialogWorldExpo2010ShanghaiChina
PartⅡReading
TextATheGrowthoftheConventionIndustry
TextBMICEIndustryBecomesNewDevelopmentTrendinVietNamsTourism
Exercises
PartⅢAppliedWriting
WritingaLetterofInvitation
Exercises
PartⅣSupplementaryReadingSingaporeStrengthensMICEStatus

Unit10TheSocialandCulturalImpactofTourism
PartⅠListeningandSpeaking
Passage1TheCulturalImpactofTourism
Passage2TourismsEffectonLocalCultureDialogTheSocio-CulturaiImpactofTourism——ANewPerspective
PartⅡReading
TextASocialandCulturalImpactsofTourism
TextBTourismsSocioeconomic
ImpactControlMeasures
Exercises
PartⅢAppliedWriting
WritingaLetterofReplytoanInvitation
Exercises
PartⅣSupplementaryReading
"Car-Free"Day

Unit11Ecotourism
PartⅠListeningandSpeaking
Passage1Ecotourism
Passage2EnvironmentalProtection.
DialogOzoneLayer
PartⅡReading
TextATourismWillContributetoSolutionsforGlobalClimateChangeandPovertyChallenges
TextB2004NobelPeacePrize
Laureate，ProfessorWangariMaathai
Exercises
PartⅢAppliedWriting
WritinganAnnouncement
Exercises
PartⅣSupplementaryReading
PaulsonImpressedbyGreenEfforts

Unit12ConservationofCulturalHeritage
PartⅠListeningandSpeaking
Passage1MichiganAlliancefortheConservationofCulturalHeritage
Passage2ConferenceofConserving
MichigansCulturalHeritageinthe21stCenturyDialogTheBeijingCulturalHeritageProtectionCenter
PartⅡReading
TextACulturalHeritageConservationinMunicipalPlanning
TextBProtectionoftheGreatWall
Exercises
PartⅢAppliedWriting
WritingaMemorandum
Exercises
PartⅣSupplementaryReading
ProtectingtheCulturalHeritageSitesofthe20thCentury

Unit13TourismOrganizations
PartⅠListeningandSpeaking
Passage1PATATravelMart2007OpensinBaliIndonesia
Passage2WorldTourismDay
DialogTheChineseOlympicCommittee
PartⅡReading
TextAWorldTourismOrganization
TextB2007PressReleases：PATAsCEOChallenge2008ConfrontsClimateChange
Exercises
PartⅢAppliedWriting
WritingaLetterofCongratulation
Exercises
PartⅣSupplementaryReading2008BeijingOlympicsTourismPromotioninTaiwan

Unit14Sightseeing(1)
PartⅠListeningandSpeaking
Passage1MountTai——SymboloftheChineseSpirit
Passage2Huangshan
DialogNewSubwaysOpenfortheOlympics
PartⅡReading
TextAMountTai——SymboloftheChineseSpirit
TextBGuilin
Exercises
PartⅢAppliedWriting
WritingaResume
Exercises
PartⅣSupplementaryReadingUSToursNowOpentoChineseGroups

Unit15Sightseeing(2)
PartⅠListeningandSpeaking
Passage1Kunming
Passage2ChineseFansDialogTheWorkingHoursinBeijingWillChangefortheNextTwoMonths
PartⅡReading
TextAShilin
TextBXian
Exercises
PartⅢAppliedWriting
WritingApplicationLetters
Exercises
PartⅣSupplementaryReading
FirstGrouptoUS
Keys