1.邀请客户见面 Requesting Business Appointment 2.讨论时间地点 Scheduling Visiting Itinerary 3.取消本次会面 Cancelling The Meeting 4.见面后的跟进 Follow-up After Meeting 5.展会后的联络 Contacting After Fairs 6.开发潜在客户 Developing Potential Customers 7.介绍自己的优势 Introducing Our Advantages 8.突出专业素养 Highlighting Speties
第二天 商务往来 Running Business
Part 1 询盘处理 Dealing With Inquiries 9.回复新客户的询盘 Counteroffer To New Inquiries 10.回复有针对性的询盘 Counteroffer To Specific Inquiries 11.回复语焉不详的询盘 Counteroffer To Non-specific Inquiries 12.跟进老客户的询价 Inquiry Follow-up For Current Customer 13.给客户推荐新产品 Recommending New Product 14.回答客户的各种问题 Replying Multiple Questions
Part 2 报价处理 Offer Methods 15.快速准确的报价 Prompt & Accurate Quotation 16.详细专业的报价 Detailed & Professional Quotation 17.应对客户的砍价 Discussion On Pricing Bargain 18.多轮价格谈判 Price Negotiating 19.最终确定价格 Final Price Confirmation
Part 3 细节处理 Detailed Issues Follow-up 20.给客户准备样品 Preparing Samples For Customers 21.向客户询问到付账号 Requesting The Courier Account 22.请客户支付样品费 Requesting Sampling Charge 23.询问样品是否满意 Asking For Sample Evaluation 24.讨论包装问题 Packaging Issues Discussion 25.讨论颜色问题 Colors Discussion 26.确认设计稿 Artwork Confirmation 27.了解客户的其他需求 Acknowledging Other Requests
第三天 订单操作 Orders Follow-up
Part 1 订单确认 Order Confirmation 28.收到客户订单 Receiving PO 29.付款方式谈判 Payment Terms Discussion 30.付款细节交涉 Negotiating Payment Issues 31.最终订单确认 Confirmation For Final PO 32.给客户形式发票 Sending Out PI
Part 2 产前准备 Pre-production Preparation 33.准备产前样 Preparing Pre-production Samples 34.下单给供应商 Placing Order To Supplier 35.紧急修改包装 Packaging Re-confirmation 36.重新制作订单 Receiving Revised PO 37.重新制作形式发票 Making Revised PI 38.重新准备样品 Re-arranging Samples
Part 3 生产装运 Production & Delivery 39.告知客户生产情况 Advising Production Status 40.申请第三方验厂 Applying 3rd Party For Factory Audit 41.申请第三方验货 Applying 3rd Party For Inspection 42.验货未通过 Failed In Inspection 43.整改后申请重验 Applying Re-inspection 44.讨论装运细节 Shipping Issues Confirmation 45.告知客户出运计划 Keeping Client Informed Of ETD & ETA
第四天 收款问题 Payment Terms
46.提交单据并向客户催款 Documents Submission & Payment Push 47.收到客户付款通知 Receiving Payment Advice 48.请客户提供银行水单 Asking Bank Receipt 49.发现付款错误跟客户重新讨论 Re-discussion For Payment Error 50.告知客户款项收到 Payment Receiving Notification 51.请客户修改信用证 Proposing L/C Amendment 52.请客户接受信用证不符点 Proposing Acceptance To L/C Discrepancy 53.讨论新订单付款方式 Payment Term Negotiation
第五天 处理投诉 Claim Settling
54.对于品质的投诉 Quality Complaints 55.对于交货期的投诉 Delivery Time Complaints 56.对于服务的投诉 Service Complaints 57.道歉并提出解决方案 Apology & Solutions 58.客户提出索赔 Compensation Claim 59.商量赔款金额 Compensation Negotiation 60.申请分批赔付 Application For Compensation Installment 61.申请延期赔付 Application For Deferred Compensation 62.拒绝客户赔款要求 Compensation Refusal 63.讨论其他方式代替赔款 Compensation Alternatives
第六天 售后跟进 After-sale Service
64.询问产品销售情况 Inquiring Sales Condition 65.了解近期新市场动向 Realizing Up-to-date Market Trend 66.讨论同类产品 Similar Products Discussion 67.针对缺陷提供改进方案 Solutions To Defectives 68.对于降低成本的建议 Cost Reduction Advice 69.给客户专业的意见 Professional Advice 70.推荐其他同系列的产品 Other Series Recommendation 71.给客户近期新产品信息 Latest Products Information 72.告知售后服务电话 After-sale Service Hotline
第七天 其他日常工作 Other Daily Working
73.出差的自动回复 Auto-reply For Business Trip 74.通知客户展会安排 Fair Arrangement Inform 75.通知客户新网站完成 New Website Inform 76.公司地址变更通知 Updated Company Address Inform 77.邮箱地址变更通知 Email Change Inform 78.病假的自动回复 Auto-reply For Sick Leave 79.宣布公司的新规定 Announcing New Office Regulations 80.职务调动通知 Transfer Notification 81.内部工作调整通知 Internal Work Adjustment Notification 82.休假通知 Annual Leave Announcement 83.离职通知 Resignation Announcement 84.退休通知 Retirement Announcement
第八天 私人往来 Personal Affairs
85.结婚通知 Marriage Announcement 86.请同事们聚餐 Inviting Co-workers To Dinner Party 87.产子通知 Announcing The Birth Of A Child 88.邀请客户聚餐 Inviting Customer For Lunch 89.跟客户讨论私人问题 Private Conversation With Customer 90.请客户帮忙 Seeking For Helping Hand
第九天 特别问候 Spe Greetings
91.圣诞问候 X’mas Greetings 92.新年问候 New Year Greetings 93.春节问候 Chinese New Year Greetings 94.感恩节问候 Thanksgiving Day Greetings 95.万圣节问候 Halloween Greetings 96.长假问候 Holiday Greetings 97.祝贺新婚 Marriage Celebrating 98.祝贺升职 Promotion Celebrating 99.敬祝早日康复 Get-well Messages 100.寄送小礼物 Sending Out A Tiny Gift
第十天 细节问题 Issues In Detail
101.附件的问题 Attachment Issue 102.图片的问题 Photo Issue 103.邮件长短的问题 Content & Space Issue 104.签名的问题 Signature Issue 105.邮箱地址的问题 Email Address Issue 106.格式、行文、空格、空行和标点 Format, Writing Manner, Blank Space, Blank Line & Punctuation
敲下键盘的时候,已经是二○一八年的三月,离我最初写作这本书的时间,已经接近七年。七年间,很多事情会发生,很多东西会变化,很多行业会出现,很多产品会消失。这就是自然规律,就是我们中国人所说的“物是人非”,也就是英文的“Things are still there, but the people has changed”。 让我高兴的是,这本书居然可以热卖那么多年,受到一批又一批读者的喜爱,这是对我用心创作的优选鼓励,也是对我工作和思维方式的肯定。
以下为对购买帮助不大的评价