¥ 4.9 1.6折 ¥ 30 八五品
库存101件
作者周毅 著
出版社重庆大学出版社
出版时间2018-04
版次1
装帧平装
货号9787568906845
上书时间2024-08-07
本书是教育部高等学校旅游管理类专业教学指导委员会规划教材,根据教育部《旅游管理类本科专业教学质量国家标准》编写。
为适应当前旅游业和高校旅游管理类专业教学的迅速发展,教育部高等学校旅游管理类专业教学指导委员会牵头组织编写了一套紧密参照《旅游管理类专业教学质量国家标准》的高水平规划教材。《旅游英语》就是其中之一。
本书集旅游管理、酒店管理、休闲管理及会展经济与管理为一体,将旅游活动的诸要素与旅游产业的诸要素结合起来,将旅游景点介绍与导游词相结合,同时注重专业英语综合技能(即听、说、读、写、译)的全面提升。
本书内容全新、广泛、集中、地道、实用,文中配有一些插图,并附有二维码导人的外籍专家听力录音、电子教案、PPT教案、景点名录、习题答案及总词汇表等。
全书共15单元,30课,计划64学时完成。
目录
Unit 1 What is Modern Tourism?
Text A A Dialogue:A Lecture Off Tourism
Text B A Dialogue:Meeting Guests at the Airport
Unit 2 Holiday Booking
Text A A Dialogue:A FIT Holiday Booking
Text B Reading:The Process of Room Reservation
Unit 3 Hotel Management and Service
Text A Reading:Hotel Franchising in the Tourism Industry
Text B A Dialogue:Giving Information about Hotels and Restaurants
Unit 4 MICE and MICE Tourism
Text A Reading:The Rise of the Convention and Exhibition Industry in China
Text B A Dialogue:A Plan for 20 1 6(China)Harbin“One Belt One Road”International Commodities Fair
Unit 5 Concierge Service
Text A A Dialogue:Renting a Car for Guests
Text B Reading:Why Hire Hotel Concierges
Unit 6 Travel Service
Text A A Dialogue:At a Travel Agency
Text B A Dialogue:Talking about Tour Operators and Travel Agents
Unit 7 Tourist Transportation
Text A A Dialogue: Air Travel
Text B Reading:Home on the Road:The Recreation Vehicle(RV)
Unit 8 Tours of Historical Monuments
Text A A Dialogue:A Trip to the Palace Museum
Text B A Dialogue:A Trip to Loulan Ancient City in Xinjiang
Unit 9 Tours of Natural Scenery
Text A A Dialogue:At Shapotou in Zhongwei, Ningxia
Text B Reading: A Tour Commentary:the Elephant Trunk Hill in Guangxi
Unit 10 Tours of Cities and Towns
Text A Reading:Tours of London and New York
Text B Reading:A Tour Commentary:Ancient Town of Fenghuang, Hunan
Unit 11 Recreation and Leisure Tourism
Text A Reading:Carnival in Brazil
Text B Reading:A Cruise Tour of Alaska
Unit 12 Conservation of Tourism Resources
Text A Reading:Eco-Tourism Development in Shangri—la,Yunnan
Text B Reading:The National Park System in the U.S
Unit 13 Shopping for Souvenirs
Text A A Dialogue:At a Souvenir Shop
Text B Reading:A Shopping Trap
Unit 14 Itinerary Discussion
Text A A Dialogue:Discussing the Itinerary
Text B A Dialogue:Talking about the Trip Back Home
Unit 15 Travel Advertising and Internet
Text A Reading:A Travel Advertisement
Text lB A Dialogue:Talking about the Online Booking in Travel Business
附录I World Natural and Cultural Heritages in China
附录ⅡMajor Places of Interest in China
附录{C}{C}III{C}{C} Words and Expressions
附录IV Translation Samples(from Chinese to English)
附录V Listening Script
附录Ⅵ Answers to the Questions about the Reading Comprehension Materials
附录ⅦWriting Samples
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