Hardcover: 704 pages Publisher: Pearson; 6 edition (16 Jan. 2001) Language: English ISBN-10: 013017789X ISBN-13: 978-0130177896 Product Dimensions: 21.6 x 3.2 x 26 cm 不保证光盘可用,有签字,见图
商品描述
This text introduces students to the key ideas of modeling and management decision making that will be important to them throughout their careers. Addressing the needs of students interested in both business administration and decision science careers, it provides a conceptual foundation for all topics and the role of spreadsheet modeling techniques in the larger context of business decision-making. It features a wealth of realistic, relevant examples updated to reflect the latest Excel 2000 version, and actively engages students in model building and analysis. An accompanying CD-ROM contains extensive software application packages students will use long after the course is completed.
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