Publisher : Pearson; 5th edition (24 Mar. 2008) Language : English Paperback : 544 pages ISBN-10 : 0132336537 ISBN-13 : 978-0132336536 Dimensions : 17.78 x 2.54 x 22.86 cm
商品描述
Best is the book that focuses on marketing performance, marketing profitability, and the role marketing strategies play in building the profits of a business.
以下为对购买帮助不大的评价