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  • Brand Portfolio Strategy：Creating Relevance, Differentiation, Energy, Leverage, and Clarity
  • Brand Portfolio Strategy：Creating Relevance, Differentiation, Energy, Leverage, and Clarity
  • Brand Portfolio Strategy：Creating Relevance, Differentiation, Energy, Leverage, and Clarity
  • Brand Portfolio Strategy：Creating Relevance, Differentiation, Energy, Leverage, and Clarity
  • Brand Portfolio Strategy：Creating Relevance, Differentiation, Energy, Leverage, and Clarity
  • Brand Portfolio Strategy：Creating Relevance, Differentiation, Energy, Leverage, and Clarity
  • Brand Portfolio Strategy：Creating Relevance, Differentiation, Energy, Leverage, and Clarity
  • Brand Portfolio Strategy：Creating Relevance, Differentiation, Energy, Leverage, and Clarity
  • Brand Portfolio Strategy：Creating Relevance, Differentiation, Energy, Leverage, and Clarity
  • Brand Portfolio Strategy：Creating Relevance, Differentiation, Energy, Leverage, and Clarity
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Brand Portfolio Strategy：Creating Relevance, Differentiation, Energy, Leverage, and Clarity

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作者David A. Aaker（戴维·A·艾克） 著

出版社Simon & Schuster

ISBN9780743249386

出版时间2004-05

装帧平装

纸张胶版纸

页数368页

定价256.2元

正文语种英语

货号33-3

上书时间2023-12-04

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